Growth Marketing Specialist – Financial Solutions
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Job Description
Growth Marketing Specialist managing demand generation campaigns from strategy through execution for BELAY's Financial Solutions team. Requires strong marketing skills, analytical mindset, and collaboration.
Responsibilities:
- Support the Financial Solutions team by owning demand generation campaigns from strategy through execution and optimization
- Develop a deep understanding of BELAY’s Financial Solutions services and translate business objectives into measurable marketing initiatives
- Continuously analyze results and optimize programs to improve effectiveness and scalability
- Partner cross-functionally to ensure consistent messaging, strong market positioning, and effective execution that drives qualified demand
Requirements:
- Bachelor’s degree or equivalent work experience
- Experience as a marketing specialist, demand generation marketer, or similar role
- Ability to quickly learn and articulate multiple service offerings
- Strong understanding of campaign planning, execution, and performance measurement
- Comfortable owning initiatives from idea to execution, through reporting and optimization recommendations stages
- Experience with HubSpot Marketing Hub and Salesforce (SFDC)
- Familiarity with Asana or similar project management tools
- Data-driven mindset with a test-and-learn approach
- Strong communication skills and ability to collaborate cross-functionally
Benefits:
- Full-time remote work
- Dedicated, distraction-free home office for standard Monday-Friday business hours
- Occasional travel for some roles
- Vibrant, award-winning company culture
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