Learning Facilitator, Generative AI, Content Creation, Marketing Automation
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Job Description
Generative-AI Lernbegleiter:in bei WBS TRAINING, einem Bildungsanbieter, für praxisnahen Marketing- und Content-Unterricht. Vermittlung von KI-Tools, Digital Marketing, Social Media und E-Commerce.
Responsibilities:
- Deliver subject-specific instruction remotely from home via WBS LearnSpace 3D®
- Apply a range of teaching methods to design and deliver lessons
- Prepare and create instructional learning materials in line with the curriculum
- Conduct competency assessments
- Select, configure, and use modern, widely adopted AI tools such as ChatGPT, Gemini, Claude, and n8n
- Create, optimize, and evaluate AI-generated media content
- Teach practical AI applications across the entire marketing process
- Develop innovative teaching concepts for Digital Marketing, Social Media, and E-Commerce
- Monitor and evaluate current AI trends and tools, and independently develop expertise further
- Represent the subject area with passion and foresight as a trainer
- Support participants in expanding their professional skills and integrating into the labor market
Requirements:
- Completed vocational training or degree in Computer Science, Data Science, Business Informatics, or Marketing
- Demonstrable experience with Generative AI
- Proficiency in using ChatGPT, Microsoft Copilot, or comparable LLMs
- Knowledge of Prompt Engineering
- Experience with AI tools for image and video generation
- Understanding of AI Governance, data protection, and Responsible AI
- Demonstrable experience in adult education, including at least 600 hours of training experience
- Proof of pedagogical aptitude, e.g., an AEVO trainer certification
- Strong methodological and didactic skills for delivering educational content
- Ability to explain complex topics clearly to learners at different levels
- Independent, structured working style with a high degree of personal responsibility
- Excellent communication and didactic skills
- Very good command of the language of instruction, German at C2 level
- At least two areas of professional specialization supported by work experience
- Expertise in Digital Marketing, including data-driven marketing strategies, SEO, SEA, Social Media Advertising, Customer Journey Mapping, Branding, HTML5, CSS3, and legal fundamentals of online marketing
- Expertise in Social Media, including Content Creation, video, Reels, Storytelling, Community Management, Photoshop, Premiere, After Effects, Influencer Marketing, media law, and Branding
- Expertise in E-Commerce, including Data-Driven Marketing, E-Commerce strategies, Marketplace Positioning, building and optimizing online stores, CMS platforms, HTML5, and SEO/SEA in E-Commerce
Benefits:
- 30 days of annual leave
- Home office options
- Sabbatical
- Up to 180 days of working abroad
- Vacation and workations at our seminar houses in Berlin and Pommritz
- Numerous offers and discounts through Corporate Benefits
- Company runs
- Sports and relaxation programs with Voiio
- JobRad bicycle leasing
- Company fitness membership with EGYM Wellpass
- Yoga retreats
- Nutritional supplements
- Ergonomic workplace equipment
- Coaching and advisory services
- Various training opportunities
- Three professional development days
- Individual professional and personal development opportunities
- LinkedIn Learning
- Team development programs
- Leadership Management Program
- Microsoft 365 with Copilot
- Excellent compatibility of career and family life
- Paid days off to care for sick children
- Family vacations at our seminar houses
- Paid special leave for caring for relatives
- Digital childcare and tutoring with Voiio
- Annual celebrations
- Mindful meeting culture
- Onboarding seminars and onboarding buddies
- Open culture of error management and feedback
- Autonomous working environment
- Meaningful work with a positive social impact
- Commitment to the common good with a focus on sustainability
- Herzensprojekte charitable fundraising campaign by WBS GRUPPE
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