Performance Marketing Manager, SEO, SEA, Social Media
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Job Description
Performance Marketing Manager*in für SEO, Google Ads und Social Media bei einer Digitalagentur. Betreuung ganzheitlicher Kundenprojekte von Strategie und Content bis Conversion.
Responsibilities:
- Plan, implement, and optimize Google Ads campaigns
- Develop and implement SEO and GEO strategies
- Conduct keyword research and competitor analyses
- Develop data-driven concepts
- Create and optimize landing pages using WordPress, Shopify, and Elementor
- Implement and evaluate tracking setups
- Develop social media content strategies for Facebook, Instagram, TikTok, and LinkedIn
- Create audience-specific content, including video formats
- Plan and implement paid social campaigns
- Analyze and continuously optimize performance
- Manage your own client projects
- Advise and communicate with clients in German and English
- Identify optimization opportunities and derive concrete measures
- Contribute to the agency’s own marketing activities and public presence
- Participate in photoshoots and on-camera appearances
Requirements:
- Experience in performance marketing (Google and social media)
- Proficient in working with keywords, campaign structures, and data-driven analyses
- Experience creating content; video editing skills are a plus
- Knowledge of Google Ads, Google Analytics, Canva, and CMS platforms (WordPress/Shopify)
- Holistic understanding of marketing, from initial reach through conversion
- Independent, structured, and reliable working style
- Strong communication skills
- Confident on-camera presence
- Ability to advise and communicate in German and English
- Work samples/references must be submitted with the application
- Salary expectations must be included with the application
- Desired working hours must be stated in the application
Benefits:
- Flexible part-time position (approximately 20 hours per week during the probationary period)
- 100% remote / work from home
- Flexible working hours with a time-tracking account
- Professional development opportunities and hands-on growth
- High degree of autonomy with a real impact
- Opportunity to transition to full-time and continue developing professionally
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