Principal Product Manager, Personalization
Posted 25ds ago
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Job Description
Principal Product Manager driving personalization strategy across Zillow Home Loans. Collaborating with various teams to enhance buyer experience and financing clarity.
Responsibilities:
- Own the lifecycle personalization strategy across Zillow Home Loans
- Own and evolve the segmentation strategy for Zillow Home Loans
- Define and evolve the infrastructure that enables onsite personalization across Zillow surfaces
- Establish evaluation frameworks and experimentation strategies
- Partner with AI, Engineering, Design, Marketing, and Operations to ensure intelligence is activated consistently
Requirements:
- 8+ years of experience building personalization systems, lifecycle intelligence platforms, or decisioning frameworks
- Experienced defining and evolving segmentation strategies
- Demonstrated experience building or owning Next Best Action systems
- Experience shaping engagement or sales strategies with stakeholders and Marketing
- Analytical and outcome-oriented with experimentation and measurement experience
- Experience in marketplace platforms, fintech, real estate, or regulated industries is a plus
Benefits:
- Equity awards based on experience, performance and location
- Competitive base salary



















