Product Marketing Manager

Posted 1hrs ago

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Job Description

Product Marketing Manager managing go-to-market strategies and product positioning for Nylas. Collaborating with Sales and Product teams to drive adoption and revenue growth.

Responsibilities:

  • Lead customer research programs to understand communications and AI workflows
  • Own and operate the Customer Advisory Board
  • Develop case studies and customer narratives
  • Drive competitive analysis and maintain battlecards
  • Design programs to improve customer activation and adoption
  • Partner with Sales and Customer Success to develop enablement materials
  • Refine ICP definitions based on insights

Requirements:

  • 3-5+ years of product marketing experience in B2B SaaS
  • Deep proficiency with AI tools
  • Proven ability to develop go-to-market strategies
  • Strong understanding of APIs and developer ecosystems
  • Bachelor's degree in Marketing or related field; MBA preferred

Benefits:

  • health insurance
  • retirement plans
  • paid time off
  • flexible work arrangements
  • professional development