Senior Copywriter
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Job Description
Senior Copywriter at Hook solving client marketing challenges through creative concepts and strategic messaging. Leading projects with a collaborative approach and ensuring the success of every deliverable.
Responsibilities:
- Lead conceptual development and pitching efforts by creating and directing visually inspiring concepts and content.
- Lead the creation of client approved messages and themes that succeed across mediums, formats, and campaign types.
- Establish and maintain positive relationships with relevant client contacts, becoming an expert on brand culture, products, preferences, and expectations.
- Lead client-facing conversations focused on the development of campaign messaging and assets.
- Maintain a positive relationship with Design, Motion, and Production staff, ensuring that concepts meet the requirements of all departments.
- Maintain and promote an internal awareness of industry design trends and standards, including relevant cultural and digital news.
- Facilitate creative development by providing detailed direction, feedback and constructive criticism to design and motion staff.
- Promote a positive creative culture through teamwork, and lead by example.
- The occasional on-site content shoot (may require travel between 1-2 times per year).
Requirements:
- 5+ years of copywriting experience working directly with clients to develop successful ad campaigns and branded assets.
- Confident writing and conceptual skills with an expertise in presenting ideas to clients.
- Experience working alongside an Art Director partner to deliver a range of approaches to any brief.
- An inspiring portfolio with a variety of work across different deliverable types (social, digital, video, integrated campaigns).
- Ability to travel for on-site support during the occasional video shoot (less than 10% of the work annually and will likely require overnight stay).
Benefits:
- health
- dental
- matching 401k
- paid vacation and holidays
- more
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