Senior Director, Regional Marketing
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Job Description
Senior Director of Regional Marketing leading marketing efforts across the Americas for Otis. Focused on demand generation, brand strength, and customer engagement in a B2B context.
Responsibilities:
- Define and execute the Americas marketing strategy aligned to growth priorities and commercial objectives
- Translate global marketing priorities into regional plans tailored to market dynamics and customer needs
- Shape go-to-market approaches for Service, Modernization, New Equipment, and strategic growth initiatives
- Lead integrated, multi-channel marketing campaigns that generate qualified leads and pipeline opportunities
- Partner closely with Regional Sales Leadership to align on priorities, target accounts, and growth opportunities
- Lead and develop a high-performing team of regional marketing managers and specialists
- Establish and monitor KPIs including pipeline contribution, lead quality, campaign ROI, revenue influence, and account engagement
Requirements:
- 12–15+ years of experience in B2B marketing, commercial excellence, demand generation, or growth marketing
- Significant leadership experience within large, matrixed, global organizations
- Proven success driving measurable demand generation and revenue outcomes
- Experience partnering directly with senior commercial and business leaders
- Experience leading regional marketing organizations across diverse markets
Benefits:
- Professional development
- Career opportunities
- Employee Scholar Program
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