Head of Marketing
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Job Description
Head of Marketing building Community Phone’s marketing function and brand. Driving acquisition, product-led growth, and go-to-market strategy for its business communications platform.
Responsibilities:
- Build and lead the marketing function
- Architect the full marketing strategy across growth, brand, product marketing, content, and communications
- Build and scale an early world-class marketing team
- Own key KPIs including payback periods and growth rate
- Lead development of the brand narrative, tone, and identity
- Ensure a consistent, high-impact presence across channels and touchpoints
- Launch and scale multi-channel acquisition strategies across paid, organic, and lifecycle marketing
- Own and optimize payback period, MRR growth month-over-month, CAC, CAC:3yr LTV, online site conversion, and pipeline contribution
- Run experiments and scale successful initiatives
- Collaborate with founders, product, and sales on go-to-market planning, product launches, and market strategy
- Influence business and product decisions through customer and market insight
- Represent marketing at the leadership table and help steer company strategy
Requirements:
- 7–10+ years of experience in marketing
- 3+ years in a leadership role at a high-growth startup
- Proven track record scaling marketing functions from 0 → 1 → many
- Deep experience across demand gen, brand building, product marketing, self-serve online buying, and product-led growth
- Strategic thinker with strong executional instincts
- Data-driven and brand fluent
- Technology or internet-native marketer
- Ability to build trust with and leverage engineers
- Experience hiring and managing a high-performing team, ideally in fast-paced, low-structure, early-stage environments
- Experience marketing technology products to nontechnical audiences, hardware or software
- Obsessive and obsessed with winning
Benefits:
- Significant equity: 0.2%-0.5%
- Budget and backing to build your dream team and tech stack
- Culture of deep ownership, speed, transparency, and kind ambition
- Competitive salary
- Remote work
- Full benefits
- High-leverage, high-visibility leadership role with a seat at the table
- Creative freedom
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