Senior Lifecycle Strategist
Employment Information
Report this job
Job expired or something wrong with this job?
Job Description
Senior Lifecycle Strategist leading retention strategy for CrucialPoint, a lifecycle marketing agency serving DTC, CPG and restaurant brands. Guiding client accounts, strategy pods and multi-platform email and SMS programs.
Responsibilities:
- Own the retention strategy and roadmap for each account
- Lead client strategy calls and present plans, results and recommendations
- Turn audits and performance data into clear priorities
- Lead strategy across multiple email service provider platforms
- Direct an account pod comprising an account manager, marketing manager, designer, copywriter and implementer
- Review work before it reaches the client
- Work within company processes and tools
- Use AI tools daily for analysis, planning and reporting
Requirements:
- 7+ years in email, SMS and lifecycle marketing, with recent senior or lead experience
- Multi-platform experience across ESPs such as Klaviyo, Braze, Customer.io, Salesforce Marketing Cloud, Iterable or others
- Experience leading strategy for several brands at once, agency side or in-house
- Comfortable presenting to founders and marketing leaders
- Follow a defined process well and help the team stick to it
- Already use AI tools in daily work
- Based in the US or Canada
- Work during US business hours
Benefits:
- Contract, part-time to start, with room to grow
- Fully remote
- Flexible part-time to full-time opportunity
Similar Jobs
Business Solutions Strategist
Business Solutions Strategist developing life insurance and executive-benefit solutions for corporate clients. Partnering with Truist commercial bankers to drive tailored planning strategies and revenue growth.
Business Strategist
Business strategy advisor developing business plans, intelligence, and action plans for Desjardins. Analyzing data and advising stakeholders to improve service delivery and programs.
Lead Strategist
Forward-deployed strategist owning discovery, delivery, adoption, and expansion of AI banking platform deployments. Partnering with engineers and bank executives to ship enterprise technology programs.
Lead Deployment Strategist – EMEA
Lead Deployment Strategist building n8n’s enterprise automation deployment function. Leading customer adoption, ROI methodology, and high-performing deployment teams across Europe.
Creator Strategist
Creator Strategist managing UGC campaigns, creator relationships, and content delivery for Power Digital’s AI-native growth firm. Coordinating briefs, client communication, casting, QA, and campaign workflows.
Creator Strategist
Creator Strategist managing creator campaigns and UGC operations for Power Digital, an AI-native growth firm. Coordinating clients, strategists, and creators from briefing through delivery.
Creator Strategist
Creator Strategist managing UGC campaigns, creator relationships, and content workflows. Supporting Power Digital’s AI-powered growth services through briefs, casting, QA, and client collaboration.
Deployment Strategist
Deployment Strategist scaling partner ecosystems for Onboarded’s hiring onboarding and compliance engine. Designing integrations, launching customers, and enabling partners to grow independently.
Senior Meta Strategist
Senior Meta Strategist owning paid media, copy, creative testing, and funnels for a financial-services performance marketing agency. Driving qualified appointments and client retention.
Senior Direct Response Strategist
Senior Direct Response Strategist owning Meta advertising, copy, and funnel performance for financial advisors. Driving qualified appointments and client retention at a performance marketing agency.
Senior VSL Strategist
Senior VSL Strategist owning Meta campaigns, VSL copy, creative testing, and client performance. Helping financial advisors generate qualified high-net-worth appointments through performance marketing.
Participant Communication Strategist
Strategist shaping participant communications for Empower’s large-plan retirement clients. Managing campaigns, budgets, presentations and client relationships to improve retirement readiness.
Pursuit Strategist
Pursuit Strategist shaping proposal strategy, market research and win plans for CannonDesign’s architecture, engineering and design practice. Developing compelling narratives and coaching teams for client presentations.
Identity Strategist
Identity Strategist advising enterprise customers on fraud strategy, identity workflows, and implementation. Helping Jumio combat online identity fraud, money laundering, and financial crime.
Principal Enterprise Strategist – Services Engagement
Principal Enterprise Strategist shaping enterprise technology transformations for CDW, a Fortune 500 technology solutions provider. Advising executives, designing roadmaps, and leading pre-sales services engagement.
Implementation Strategist
Implementation Strategist onboarding cannabis dispensaries onto Dutchie’s POS, e-commerce, loyalty, and mobile app platform. Managing configuration, training, app releases, and cross-functional customer launches.
Adoption Strategist
Adoption Strategist scaling customer adoption programs for ElevenLabs’ AI voice, agent, and creative platforms. Building enablement, analytics, and automation across ANZ markets.
Deployment Strategist
Deployment Strategist deploying ElevenLabs’ enterprise AI agents for Mexican customers. Translating workflows into AI solutions, closing flagship deals, and driving production outcomes.
Deployment Strategist
Deployment Strategist deploying ElevenLabs’ enterprise AI agents for Colombian customers. Translating workflows into AI solutions, closing strategic deals, and driving production outcomes.
Deal Strategist
Deal Strategist structuring and closing Gracenote commercial opportunities for Nielsen’s media insights business. Partnering with sales on negotiations, pricing, approvals, and deal execution.