Senior Marketing Campaign Specialist

Posted 98ds ago

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Job Description

Senior Marketing Automation Specialist enabling global marketing programs utilizing innovative marketing automation processes. Managing data integration between marketing platforms and CRM for Acquia.

Responsibilities:

  • Enabling global marketing programs through a fully optimized technology and database infrastructure.
  • Running scalable processes and cross-functional initiatives to integrate and implement innovative marketing automation processes to improve revenue pipeline.
  • Managing the health, integration, and flow of data between marketing automation platform and CRM.
  • Ensuring compliance with established SLAs, operational procedures, and quality standards.
  • Developing services and processes to exceed customer expectations.

Requirements:

  • Bachelor’s Degree required or equivalent work experience in a related field.
  • 5+ years of dedicated experience working with Pardot, Marketo, Eloqua, Marketing Cloud or similar (Marketing Cloud Account Engagement), including advanced features (e.g., Engagement Studio, B2B Marketing Analytics).
  • Required Expertise: Hands-on experience creating, modifying, and troubleshooting marketing automation programs
  • Required Expertise: Strong, technical understanding of the Salesforce data model, specifically how the Lead, Account, Contact, and Opportunity objects interact and drive marketing metrics.
  • Proven track record in delivering projects from internal kickoff through launch.
  • Strong communication skills with various personality types, and a clear ability to set and manage stakeholder expectations.
  • Experience with project management software, preferably JIRA and Asana.
  • Familiarity and experience with additional marketing technologies such as Groove, 6Sense, DOMO, is a plus.

Benefits:

  • All qualified applicants will receive consideration for employment without regard to race, color, religion, religious creed, sex, national origin, ancestry, age, physical or mental disability, medical condition, genetic information, military and veteran status, marital status, pregnancy, gender, gender expression, gender identity, sexual orientation, or any other characteristic protected by local law, regulation, or ordinance.