Marketing Manager
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Job Description
Marketing Manager supporting the Marketing function for Unify America’s Civic Gym program. Driving lead generation and content creation alongside the Director of Marketing.
Responsibilities:
- Help support the entire Marketing function, from top-of-funnel lead generation and content creation work to customer account growth.
- Own a variety of digital marketing work, including blog and whitepaper creation, email marketing, webinar support, conference and press strategy.
- Create different Marketing content to meet educators and administrators.
- Support our partnerships team with conference materials and webinar support, and email marketing strategy.
Requirements:
- 4+ years experience in a Growth or Content Marketing function with broad experience in other areas of Marketing.
- Impeccable copywriting and copyediting abilities.
- Experience with Hubspot or another email automation platform.
- Proven ability to launch and scale digital marketing campaigns and channels.
- Comfort with campaign analytics, including monitoring KPIs and managing tracking for each campaign channel.
- Excellent organizational and time-management skills; able to thrive in smaller, fast-paced organizations.
- Experience marketing in higher education a huge plus.
- Familiarity with Canva or other design software a plus.
Benefits:
- Medical, dental, and vision insurance.
- 401k match up to 5%.
- Internet and phone reimbursement.
- A healthy, appreciative, feedback-driven workplace.
- Flexible, self-managed PTO.
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