Senior Marketing Manager – Growth, Performance, Non-Paid
Employment Information
Report this job
Job expired or something wrong with this job?
Job Description
Senior Marketing Manager driving growth and performance for Nui Care GmbH's Pflegeleicht-App. Focusing on user acquisition and retention through various marketing channels.
Responsibilities:
- Responsible for managing our channels and user acquisition
- Planning and optimizing our performance and growth initiatives (Paid Social, Search, ASO)
- Designing and automating customer journeys (Email, Push, In-App)
- Monitoring the tracking setup and analyzing funnel metrics
- Using A/B tests to make data-driven decisions on budgets and strategies
- Close collaboration with Product Development, Business Intelligence, CRM and care specialists
Requirements:
- 3+ years of relevant experience in Online Marketing, App Growth or CRM
- Proven success in Performance Marketing as well as Lifecycle/CRM (Activation & Retention)
- Strong understanding of funnel metrics and growth KPIs (e.g., CAC, CPA, Activation Rate, Retention, LTV, ROAS)
- Experience with marketing automation, customer segmentation and A/B testing
- Excellent analytical skills, accurate data interpretation and translating findings into informed decisions
- Clear communication, strong ownership mindset, and a structured approach to work and prioritization
Benefits:
- Contribute to one of society’s biggest challenges: caring for family members
- Insight into the tech world and access to new opportunities
- Be part of an innovative, motivated and agile team
- Flat hierarchies
- Quarterly employee events
- Flexible working location: remote or office in Munich or Berlin
- Budget for books and training (paid time off)
Similar Jobs
Travel Agent – Flexible Schedule
Remote Travel Agent researching travel options, planning vacations, and managing bookings for clients. Seeking motivated individuals for long-term growth in the travel industry.
Growth Marketer
Growth Marketer generating qualified leads and booked consultations for Geekbears' AI-powered digital products and services. Collaborating with the CEO on lead generation strategies and performance analysis.
Growth Marketing Manager
Growth Marketing Manager at LiveKit focusing on top-of-funnel campaigns and community programs to drive platform adoption. Collaborating cross-functionally to optimize lead scoring and marketing efforts.
Americas Portfolio & Growth Marketing Manager
Americas Portfolio & Growth Manager leading TASKI product portfolio. Driving growth and profitability across North America and Latin America while collaborating with cross-functional teams.
Strategic Growth Executive
Strategic Growth Executive at Ambience driving enterprise sales into large health systems. Responsible for complex sales cycles and stakeholder engagement in the healthcare sector.
Growth Lead, Asia
Growth Lead driving initiatives in the APAC region for blockchain network. Collaborating with teams to build partnerships and expand the ecosystem.
Manager – B2B Growth Marketing
B2B Growth Marketing Manager at Farlinium executing marketing programs to drive pipeline growth. Collaborating with sales and optimizing campaigns for a multi-channel marketing engine.
Growth Lead, Advertising
Growth Lead at G2 developing global growth strategies to drive Advertising revenue acquisition and retention. Collaborating cross-functionally for data-driven performance improvements across customer journeys.
Growth Marketing Manager
Growth Marketing Manager responsible for optimizing digital customer journey for velpTEC edutainment. Focused on conversion and analytical improvements, collaborating with cross-functional teams.
Marketing Consultant, Retail Media – Growth Strategy
Marketing Consultant focusing on retail media strategy and growth for Overline. Supporting clients in developing structured, client-facing strategies and executing retail transformation initiatives.
Principal Analyst – Growth
Principal Analyst responsible for growth analytics to push sustainable player growth at Second Dinner. Driving insights and acquisition strategies for Marvel Snap and other titles.
Growth Representative
Growth Representative converting leads for National University Academies’ Account Executive team. Conducting outreach and qualifying prospects while collaborating with marketing and leadership.
Senior Manager, Growth Marketing
Growth marketing leader at Vidmob creating demand generation functions. Overseeing multi-channel campaigns and leading a marketing team at a creative data company specializing in media decisions.
User Acquisition Manager
User Acquisition Manager focusing on driving growth through performance marketing for a consumer health platform. Collaborating with various teams and managing significant marketing budgets.
Head of OEM Growth
Head of OEM Growth in precision sheet metal fabrication and welding at Pen Manufacturing. Architecting OEM acquisition strategy and facilitating long-term platform expansion across multiple facilities.
Growth Executor, Insurance
Growth Executor managing outbound growth channels for SD Solutions. Focused on cold email, LinkedIn automation, referral networks, and producer recruitment.
Lead Business Growth Strategy Consultant
Senior Lead Business Growth Strategy Consultant in Consumer Lending at Wells Fargo. Leading strategy to identify growth opportunities and manage business development initiatives.
Growth Lead
Growth Lead architecting and owning full-funnel growth system across web and mobile at Promova. Focus on data-driven experimentation velocity, funnel conversion, and cross-functional collaboration for business impact.
Head of Growth – Advisor Network Strategy
Head of Growth and Advisor Network at SentiLink overseeing growth strategy and revenue acceleration. Leading cross-functional teams to enhance market presence in fraud and identity verification.
Senior Growth Analyst
Senior Growth Analyst at LifeStance Health delivering analytics solutions across healthcare. Collaborating with cross-functional teams to drive data-informed decision-making and implement enterprise analytics products.