B2B Growth Marketer
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Job Description
B2B Growth Marketer building enterprise demand for ElevenLabs, an AI research and product company. Localizing campaigns and generating pipeline across Colombia’s technology buyers.
Responsibilities:
- Build integrated B2B marketing campaigns end to end across Colombian priority industries, from strategy and messaging through execution and measurement
- Localize and execute programs across ABM, content, events, webinars, partner/customer marketing, executive branding, product launches, and outbound
- Adapt global campaigns and messaging for the Colombian market
- Feed local buyer behavior, competitive dynamics, and regulatory insights back to the global team
- Partner with local sales and global product marketing, growth, and design teams
- Own pipeline generation and campaign performance for the market
- Use data to measure results, run experiments, and continuously improve campaign performance
Requirements:
- 5 to 7 years of experience at a high-growth technology company
- Experience building and scaling B2B demand generation programs that created measurable enterprise pipeline
- Experience implementing growth and marketing projects from start to finish
- Accountability for marketing project ROI
- Deep knowledge of the Colombian market, including enterprise buyers, media landscape, and business culture
- Ideally, an existing network in the Colombian market
- Ability to work with limited process and set priorities independently
- Ability to span multiple marketing functions and move quickly as the first marketer in the market
- Relentless commitment to quality, clarity, and impact
- Curiosity about AI and close following of the technology ecosystem
- Exceptional judgment about what makes marketing stand out
Benefits:
- Annual discretionary professional development stipend
- Annual discretionary social travel stipend to meet colleagues
- Annual company offsite
- Monthly co-working stipend for employees not near a main hub
- Growth paths and opportunities to drive impact
- Innovative culture and global team environment
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