Senior Marketing Project Manager
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Job Description
Senior Marketing Project Manager driving coaching launches, funnels, and 2.5K+ attendee events. Turning business priorities into executable plans for a high-growth personal development company.
Responsibilities:
- Turn high-level business objectives into executable projects by interviewing stakeholders, gathering requirements, defining scope, identifying resources, mapping dependencies, establishing milestones, and assigning ownership
- Own multiple projects simultaneously across coaching and course launches, webinars, book campaigns, marketing campaigns, sales funnels, digital products, live and virtual events, and other company priorities
- Architect detailed project plans and translate them into timelines, dependencies, milestones, ownership, and workflows within Asana or similar tools
- Lead projects across Marketing, Copywriting, Marketing Automation, Customer Operations, Events, Coaching, Product, Sales, leadership, and external partners
- Drive revenue-generating launches involving webinars, sales funnels, email campaigns, landing pages, copy, CRM and marketing automation, affiliates, promotional windows, testing, and hard launch deadlines
- Manage major live events with 2.5K+ attendees, including marketing, promotion, vendors, logistics, internal teams, timelines, and dependencies
- Communicate the commercial importance of deadlines and clarify deliverables, due dates, and risks
- Validate completion by reviewing critical deliverables, confirming requirements, performing final QA checks, and closing execution gaps before launch
- Assess and improve the Project Management environment and Asana setup
- Lead a Project Coordinator while creating greater visibility and accountability across the company
- Work closely with leadership and teams across Marketing, Copywriting, Marketing Automation, Customer Operations, Events, Coaching, Product, Sales, and external partners
Requirements:
- 7+ years of hands-on Project Management, launch management, product/program management, or similar experience in a fast-moving organization
- Experience turning high-level business objectives into complete project plans by gathering requirements, defining scope, identifying resources, mapping dependencies, establishing milestones, and assigning ownership
- Experience leading complex projects across multiple established departments, driving accountability and keeping teams on track without becoming the individual executor for delayed deliverables
- Experience inside a creator-led coaching or personal development business selling courses, memberships, high-ticket coaching, digital products, or live events through direct response marketing
- Direct experience personally managing revenue-generating launches involving webinars, sales funnels, email campaigns, landing pages, marketing automation, affiliates, or other major promotional initiatives
- Experience identifying critical paths, risks, blockers, and resource gaps; developing recovery plans; and escalating decisions or additional resource needs when necessary
- Experience managing large live events, ideally with thousands of attendees, across marketing, promotion, vendors, logistics, timelines, and execution
- Exceptional attention to detail and ability to operate effectively across multiple simultaneous projects, hard deadlines, and high commercial stakes
- Familiarity with Asana or similar project management tools
- Ability to work an 8–5 or 9–6 EST schedule
- Position unavailable in California, New York, New Jersey, or Pennsylvania
Benefits:
- 100% Remote
- Multiple medical insurance options
- Employer contribution toward medical insurance premiums
- Dental and vision insurance options
- Supplemental life insurance
- Voluntary short-term and long-term disability insurance
- 15 days of PTO annually
- 7 paid company holidays
- Access to company-certified coaches and personal development opportunities
- Opportunities to attend company live events
- Travel and leisure membership benefits
- Bonus compensation
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