Social Media Sales Representative
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Job Description
Social media sales representative converting Instagram and Facebook engagement into cookware sales. Qualifying leads, closing DM sales, and handing off warm prospects.
Responsibilities:
- Monitor comments, replies, and direct messages daily across Instagram, Facebook, and other social channels
- Identify buying intent and distinguish purchase interest, order problems, and casual conversation
- Move prospects from public comments into private DMs
- Qualify leads by determining needs, blockers, and location
- Close sales in DMs and send invoices or secure payment links
- Hand qualified leads to assigned salespeople with complete context
- Follow up on open conversations to prevent warm leads from going cold
- Log all activity in Richpanel helpdesk
- Report recurring blockers, high-performing posts and ads, and purchase-stopping questions to marketing, product, and CX
Requirements:
- Proven sales experience with a record of hitting or beating targets
- Comfortable selling in writing, in short back-and-forth messages, to strangers
- Ability to recognize buying intent and ask for the sale without being pushy
- Organised and disciplined; follows up, keeps notes, and does not lose people
- Fast to respond; social leads go cold in hours, not days
- Excellent written English
- Integrity: never misrepresent price, discounts, delivery dates, or product specs
- Previous experience selling via Instagram or Facebook DMs (nice to have)
- Skilled at handling price objections and turning hesitation into closes (nice to have)
- Ecommerce or direct-to-consumer background (nice to have)
- Experience with a helpdesk or CRM; Richpanel and Shopify experience is a plus, with training provided
- A second language (nice to have)
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