Affiliate and Influencer Program Manager
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Job Description
Affiliate and Influencer Program Manager scaling TikTok Shop, Amazon, and Shopify creator sales. Building program economics, coaching creators, and driving profitable growth for a children’s learning brand.
Responsibilities:
- Build one affiliate and creator program across TikTok Shop, Amazon, and Shopify
- Define each channel's role, economics, tracking, tiers, commissions, and incentives
- Coach creators, oversee their success, run creator calls, provide feedback, and maintain engagement
- Monitor platform changes, affiliate and creator models, and AI tools; test new approaches
- Own sample spend, commissions, retainers, and measurement of sales and margin returns
- Direct a sourcing team to maintain a steady pipeline of suitable creators
- Recruit, develop, and retain top-performing affiliates and creators
- Repurpose high-performing creator content in paid media for Amazon and Shopify
- Operate the program using CRM, documented processes, and AI-powered workflows
- Report to the CEO and build a multimillion-dollar program across all sales channels
- Deliver month-over-month affiliate sales growth, program profitability, top-affiliate sales growth, consistent creator posting, and systems-based operations
Requirements:
- 3+ years of experience in affiliate or influencer marketing for e-commerce brands
- Built and scaled an affiliate or creator program for at least one other e-commerce brand, with demonstrable results
- Hands-on experience running affiliate on at least two of TikTok Shop, Amazon, and Shopify, with the range to run all three
- A point of view on where affiliate is going next, and one thing built ahead of the curve
- Strong grasp of program economics, including commission structures, cost per creator, and margin
- Experience coaching creators and leading a sourcing team or virtual assistants
- AI capability, a CRM, and documented SOPs
- Daily use of AI to get more done with less is a must-have
- Clear communication, trust-building, excellence, follow-through, data-driven decision-making, structure, relationships, and momentum
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