Growth Marketing Manager

Posted 8hrs ago

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Job Description

Growth Marketing Manager growing Lanterna Education’s IB tutoring business through SEO, paid campaigns, automation, and AI tools. Owning channels, experiments, and end-to-end growth projects.

Responsibilities:

  • Grow consultation bookings and new students across Lanterna Education's markets
  • Grow organic search (SEO and AEO) visibility and content performance
  • Plan, run, test, and optimise campaigns across email, social media, ads, website, and other channels
  • Run growth projects end to end, including scoping, stakeholder/developer briefing, delivery tracking, and result measurement
  • Use AI tools and automation to build workflows, pages, and tools
  • Create on-brand digital content and experiences
  • Report on performance and turn insights into action
  • Own existing marketing channels and projects for Lanterna Education's B2C IB tutoring business

Requirements:

  • SEO and AEO knowledge/experience
  • Hands-on experience with AI tools, including agentic coding and AI-assisted design
  • Marketing automation experience, such as HubSpot Workflows, Zapier, or n8n
  • Strong analytical skills, including A/B testing
  • Experience running projects with several stakeholders, from brief to launch
  • Good eye for design and user experience
  • Short-form social media content experience
  • Nice to have: Experience of the IB Diploma
  • Nice to have: Paid advertising experience with Google Ads and Meta Ads
  • Based within two hours of Central European Time (CET)
  • Participation in interviews and practical tasks

Benefits:

  • Flexibility to work from remote locations
  • Quarterly global team-building events
  • Unparalleled career progression
  • International work environment
  • Entrepreneurial, transparent, team-first culture