Content Creator
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Job Description
Content Creator producing video, UGC, ads, and tutorials for paddy’s AI platform for schools. Testing formats and optimizing creatives across YouTube, Instagram, and TikTok.
Responsibilities:
- You develop and produce organic content for YouTube, Instagram, and TikTok
- You conceptualize and create short- and long-form videos
- You plan and organize weekly video shoots and execute them independently
- You handle video setup, filming, editing, and creative editing
- You develop static creatives and graphics for ads
- You conceptualize, create, and coordinate user-generated content (UGC)
- You develop new creative ideas for paid advertising strategies
- You test hooks, messaging, and formats and optimize creatives based on performance
- Together with the team, you build a tutorial library for paddy
- You produce testimonials directly at schools and occasionally travel to other cities for this purpose
- You contribute your own ideas and help increase consistency, variety, and speed in content production
Requirements:
- You have practical experience conceptualizing and producing social media content
- You are confident handling video setups, filming, and editing
- You have already produced both short- and long-form videos
- You can create static creatives and simple graphics for ads
- You understand how content works on YouTube, Instagram, and TikTok
- You have experience with UGC—ideally both creating it and coordinating with external creators
- You can quickly turn an idea into a publication-ready creative
- You have a strong instinct for hooks, storytelling, visual language, and current content formats
- You work in a structured, reliable, and self-directed manner
- You use modern AI tools to move more quickly from idea to finished content
- You speak German at a native level and have good English skills
- You are occasionally willing to travel for shoots at schools
- Examples of videos, social media formats, ads, or other creatives you have produced yourself
Benefits:
- A position of responsibility working part-time, 20 hours per week
- 100% remote—if you prefer working on-site, our modern office in Bielefeld is available to you
- Extensive creative freedom and ownership
- Short decision-making processes and direct collaboration with our Founder and Marketing teams
- A tooling budget for the software and equipment you need to do excellent work
- Immediate impact: your content will reach thousands of teachers and hundreds of thousands of learners
- Regular team events and offsites
- 30 days of annual leave based on a five-day workweek
- €50 monthly tax-free benefit
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