Content Strategist, Finance, US Tax Focus
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Job Description
Content Strategist focusing on U.S. tax and financial content creation for a remote staffing agency. Directly collaborating with the founder to drive client acquisition through engaging media.
Responsibilities:
- Develop and manage a 90-day content strategy and editorial calendar
- Research and script video concepts around U.S. tax strategy and financial planning
- Write full-length scripts optimized for retention and watch time
- Create SEO-optimized titles, descriptions, and video structure (chapters)
- Analyze performance (CTR, CPM, retention) and iterate based on data
- **Short-Form Content (TikTok / Reels / Shorts)**
- Ideate and script high-performing short-form content (30–90 seconds)
- Repurpose long-form content into short-form formats
- Build systems for consistent, high-volume output (10–20 pieces per week)
- Write strong hooks, captions, and CTAs tailored to each platform
- Stay on top of trends in finance and business content
- **Paid Advertising (Meta / Google)**
- Write direct-response ad copy for high-net-worth audiences
- Develop VSL scripts and ad concepts
- Create and optimize landing page copy aligned with campaigns
- Run A/B tests and ensure consistent messaging across funnels
- **Email & Newsletter**
- Write a weekly newsletter for lead nurturing and client engagement
- Build and optimize automated email sequences
- Repurpose video content into email-native formats
- Maintain a consistent brand voice across all communications
Requirements:
- 3+ years of content strategy experience in **financial services, fintech, or professional advisory**
- Proven ability to write clearly and authoritatively about **complex U.S. tax or financial topics**
- Experience managing or contributing to a **YouTube channel with meaningful scale (10K+ subscribers or similar)**
- Hands-on experience writing **paid ad copy for Meta and/or Google**
- Strong, independent command of written English (publication-ready quality)
- Experience with analytics tools (YouTube Studio, Meta Ads Manager, Google Analytics, email platforms)
- Solid understanding of **SEO and keyword research tools** (Ahrefs, SEMrush, or similar)
- Self-directed and comfortable working **asynchronously with a U.S.-based founder**
- **Preferred Qualifications**
- Experience creating content around **U.S. tax strategy, S-corps, real estate investing, or high-net-worth financial planning**
- Familiarity with CRM and marketing tools such as **GoHighLevel, HubSpot, or similar**
- Background in writing **VSLs, webinar scripts, or long-form direct-response content**
Benefits:
- USD Salary.
- Ability to work remotely.
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