Creative Strategist
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Job Description
Creative Strategist managing creative strategies for ecommerce apparel brands. Evaluating performance and trends while collaborating with internal teams in a flexible remote setup.
Responsibilities:
- Own the creative strategy for multiple ecommerce apparel brands managed internally.
- Evaluate account performance to identify which creative angles, formats, and narratives are driving results.
- Proactively research emerging trends, platform updates, cultural moments, and competitor creative approaches.
- Translate insights into new creative concepts and structured testing ideas.
- Create clear internal briefs for designers, editors, and copywriters to execute efficiently.
- Partner closely with media buying and design teams to align creative output with testing roadmaps.
- Review creative performance data regularly to iterate and improve future strategies.
- Maintain organized documentation, trackers, and internal libraries for creative insights and learnings.
Requirements:
- Hands-on experience developing creative strategy for ecommerce brands.
- Strong working knowledge of paid social platforms, especially Meta, TikTok, and Google.
- Ability to convert performance metrics into actionable creative direction.
- Comfort collaborating cross-functionally in a fast-paced environment.
- Ability to work independently without direct client communication.
- Background in paid social creative strategy, preferably within apparel or fashion ecommerce.
- Strong cultural awareness with a sharp eye for trends, visual storytelling, and messaging.
- Highly organized, proactive, and detail-oriented.
- Strategic mindset with a performance-first approach to creative.
Benefits:
- 100% remote role.
- Flexible schedule with autonomy over execution.
- Opportunity to influence creative strategy across multiple growing ecommerce brands.
- Collaborative team environment with in-house creative and media experts.
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