Digital Growth Strategist
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Job Description
Strategic thinker advising executive leadership on digital growth strategies. Leading multidisciplinary teams to enhance client experiences and performance metrics.
Responsibilities:
- Own senior-level relationships across a portfolio of strategic clients, serving as a trusted advisor on growth strategy, digital transformation, customer experience, data/MarTech, and go-to-market optimization.
- Diagnose & design solutions: connect enterprise goals to customer journeys, omnichannel content, accessibility/compliance, analytics, and performance marketing.
- Conduct market, customer, and competitive analyses to diagnose business challenges, identify growth opportunities, and develop actionable strategic recommendations.
- Lead initiatives to grow Primacy’s vertical practices and increase revenue.
- Partner with executive leadership and Business Development teams to develop strategic recommendations, and take strategy leadership roles in presales engagements.
- Set excellence standards for the industries’ portfolios (quality, content throughput, client satisfaction) and lead reviews/retrospectives.
- Codify and scale knowledge: build playbooks (e.g., college, bank, manufacturing company, provider experience, payer member journeys, biopharma HCP engagement, annuities, insurance), case studies, and enablement materials.
- Stay ahead of industry trends, emerging technologies, customer behavior shifts, and digital innovation opportunities to continuously evolve client recommendations and agency capabilities.
- Represent Primacy externally through industry events, speaking engagements, roundtables, published content, and strategic partnerships.
Requirements:
- 10+ years experience in digital strategy, management consulting, customer experience, growth strategy, or digital transformation roles
- Experience in one or more of our four verticals is required: Healthcare, Higher Education, Manufacturing, and Financial Services
- Deep understanding of the industry(s) market forces, customer journeys, and the digital ecosystem (ie: AI, Healthcare tech stacks like Epic, CMS, CRM, Salesforce, analytics, personalization, accessibility, HIPAA/security considerations, Financial and Healthcare regulatory practices)
- Track record of winning and growing accounts, crafting proposals, setting clear KPIs, and delivering ROI
- Published thought leadership and frequent speaking engagements in healthcare, higher ed, fin serv, and/or manufacturing
- Proven ability to build productive relationships with VP/SVP/C suite leaders and influence complex stakeholder environments
- Builder’s mindset: ability to create (POVs, frameworks, tools) and lead cross functional teams to execute at pace
- Communication excellence: compelling storyteller with outstanding written, verbal, and visual communication skills
- Familiarity with AI, advanced analytics, and emerging digital technologies prefer
- Bachelor’s degree required; advanced degree (MBA, MPH, MS) preferred.
Benefits:
- Unlimited PTO
- Medical, Dental, Vision, 401k plus match
- Annual performance bonus eligibility
- Ongoing training opportunities
- Planned outings and team events (remote workers included!)
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