Digital Marketing Specialist – Social Media Ads, SMM, SEO
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Job Description
Marketing VA supporting paid advertising and social media management for clients worldwide. Driving growth through Google Ads, social media campaigns, and organic strategies.
Responsibilities:
- Manage and optimize Google Ads campaigns
- Manage paid ads on Facebook & Instagram
- Review existing ad accounts and relaunch paused campaigns
- Conduct A/B testing and performance analysis
- Optimize budgets, targeting, and creatives for better ROI
- Provide performance insights and recommendations
- Support SEO strategy for website rebuild
- Optimize website structure, metadata, and on-page SEO
- Conduct keyword research and implementation
- Collaborate on website updates to improve search visibility
- Manage and maintain social media accounts (FB, IG, etc.)
- Plan and schedule content calendars
- Create or coordinate engaging content (graphics, captions, short-form videos)
- Monitor engagement, respond to messages/comments as needed
- Track and report social media performance metrics
- Align content with brand voice and marketing goals
Requirements:
- Proven experience in Google Ads and social media advertising
- Strong understanding of ad testing, optimization, and analytics
- Knowledge of SEO best practices
- Experience in social media management and content planning
- Ability to work independently and proactively
- Comfortable making data-driven recommendations
- Familiarity with creative or medical-related industries
- Senior-level experience handling multiple ad accounts and platforms
Benefits:
- Competitive rates
- Weekly payments
- Various open roles are available
- Free training and upskilling
- Constant support and guidance
- A vibrant community always ready to support you
- And more!
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