Experto en Marketing Digital
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Job Description
Experto en marketing digital enseñando estrategias, contenido y conversión a emprendedores. Creando contenido, embudos y analítica para impulsar negocios.
Responsibilities:
- Definir propuestas de valor, estrategias de omnicanalidad y configurar profesionalmente cuentas comerciales
- Crear contenido móvil mediante fotografía básica de producto y producción de videos cortos con smartphone
- Editar videos y utilizar herramientas de teleprompter e identidad visual
- Redactar guiones persuasivos, copys y calendarios mensuales con apoyo de IA
- Diseñar embudos de ventas, captar leads y analizar métricas en Meta Business Suite
- Enseñar marketing digital paso a paso a emprendedores y proporcionar retroalimentación práctica en vivo
Requirements:
- Profesional en Marketing, Comunicación, Administración o afines
- Mínimo 2 años liderando estrategias de marketing Digital o consultoría para emprendimientos
- Manejo fluido de CapCut y Bigvu (edición de video y teleprompter)
- Manejo de Canva (identidad visual, paletas de color y diseño de logos)
- Uso de ChatGPT para redactar guiones persuasivos (método AIDA), copys y calendarios mensuales
- Conocimiento de Facebook, Instagram, WhatsApp Business, TikTok y YouTube
- Conocimiento de embudos de ventas (funnels), captación de leads y métricas en Meta Business Suite
- Capacidad de enseñar paso a paso a emprendedores desde cero y dar retroalimentación práctica en vivo
Benefits:
- 100% Remoto (Home Office)
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