Director, Sales
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Job Description
Sales Director responsible for driving sales growth and brand presence for Marucci across Canada. Engage with key accounts and execute strategies to meet revenue targets.
Responsibilities:
- Achieve sales targets and expand distribution across Canada for all four brands.
- Manage existing dealer and retail accounts while identifying new opportunities in the territory.
- Develop and execute sales plans, promotions, and seasonal booking programs.
- Provide product training and brand education to accounts to maximize sell-through.
- Establish and grow relationships with team dealers, sporting goods retailers, independent stores, and key influencers.
- Actively prospect new customers and channels to expand market share.
- Monitor competitor activity and provide market feedback to leadership.
- Serve as the main point of contact for Canadian accounts, ensuring timely communication and follow-up.
- Partner with customer service, operations, and marketing to deliver an excellent customer experience.
- Assist accounts with merchandising, assortment planning, and inventory management.
- Prepare regular sales reports, forecasts, and market updates.
- Track sales performance and analyze trends to recommend adjustments to strategy.
- Manage budgets, travel, and expense reports in line with company policies.
Requirements:
- Bachelor’s degree in Business, Finance, Data Analytics, or related field.
- 3–5+ years of sales experience
- 7 - 12 years of experience managing Sales or Customer Service in sporting goods, consumer products, or related industries (baseball/softball experience preferred).
- Strong knowledge of the Canadian retail landscape, including team dealers, big box, and independent accounts.
- Proven track record of building and growing a territory.
- Excellent communication, negotiation, and relationship-building skills.
- Self-motivated, highly organized, and able to work independently.
- Proficiency with CRM systems, Microsoft Office/Google Workspace, and reporting tools.
Benefits:
- competitive wages
- great benefits
- employee discounts
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