Event Marketing Specialist
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Job Description
Event Marketing Specialist at Cisco managing flagship customer events using AI-driven insights. Focused on developing multi-channel marketing strategies to enhance audience engagement and optimize event success.
Responsibilities:
- Play a key role in bringing company’s flagship customer events to life
- Integrate AI-driven insights into audience acquisition plans
- Develop and execute comprehensive multi-channel demand generation strategies
- Support the creation of multi-channel marketing collateral
- Take a leading role in identifying, testing, and deploying AI-driven solutions
- Leverage AI tools to enhance event marketing effectiveness
- Apply predictive AI models to create targeted campaigns
- Utilize marketing automation platforms to optimize marketing materials
Requirements:
- 3+ years of experience in event marketing, field marketing, or a related role
- Demonstrated success in developing multi-channel marketing campaigns
- Experience in creating high-impact marketing collateral
- A highly collaborative team player
- A demonstrated appetite for professional development
- Practical experience using AI tools
- Exceptional organizational skills
- Proficiency in analyzing registration metrics, conversion rates, and attendee feedback
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
Benefits:
- medical, dental and vision insurance
- 401(k) plan with a Cisco matching contribution
- paid parental leave
- short and long-term disability coverage
- basic life insurance
- 10 paid holidays per full calendar year
- 1 floating holiday for non-exempt employees
- 1 paid day off for employee’s birthday
- paid year-end holiday shutdown
- 4 paid days off for personal wellness
- 16 days of paid vacation time per full calendar year, accrued at rate of 4.92 hours per pay period for full-time employees
- flexible vacation time off program
- 80 hours of sick time off provided on hire date
- optional 10 paid days per full calendar year to volunteer
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