Growth Marketing Leader
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Job Description
Growth marketing leader scaling global demand generation, ABM, and funnel optimisation for Thales’s UK B2B cybersecurity business. Driving pipeline, revenue, and market expansion.
Responsibilities:
- Lead global growth strategy across regions, segments, and priority buyer audiences
- Lead full-funnel programmes that increase awareness, accelerate engagement, and convert demand into qualified opportunities
- Execute integrated campaigns across digital, paid media, ABM, events, content syndication, and lifecycle nurture
- Optimise performance using intent data, segmentation, attribution, and funnel analytics
- Provide executive-level reporting on pipeline, demand effectiveness, ROI, and regional performance
- Align cross-functionally with sales, product, channel, operations, and executive leadership
- Build scalable programmes and translate complex cybersecurity challenges into clear buyer value
- Coach teams and drive hands-on execution when needed
Requirements:
- Senior leadership experience in marketing, B2B technology, cybersecurity, SaaS, or enterprise software
- Proven success driving regional and global demand generation at scale
- Strong understanding of cybersecurity buyers and complex enterprise buying cycles
- Expertise in ABM, digital demand, paid media, lifecycle nurture, and BDR-aligned motions
- Skilled in marketing technology, attribution, CRM, automation platforms, and performance reporting
- Inclusive people leadership and experience managing distributed teams, agencies, and budgets
- Comfortable setting strategy, coaching teams, and driving hands-on execution when needed
Benefits:
- private medical insurance
- buying or selling annual leave
- cycle to work schemes
- employee discounts
- paid volunteering day
- stocks and shares
- annual bonus
- employee networks
- wellbeing policies
- inclusive features
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