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Job Description
Head of Amazon leading marketplace strategy, operations, advertising, and profitability for STERRY, a growth marketing agency. Managing Amazon and emerging channels including Lazada, Shopee, and TikTok Shop.
Responsibilities:
- Define and execute the marketplace channel strategy aligned with overall business goals
- Identify new marketplace opportunities and lead expansion into new platforms
- Own revenue and margin targets for all marketplace channels
- Manage Seller Central / Vendor Central account health and performance metrics
- Oversee product listings, A+ content, and brand store
- Lead Amazon advertising and manage ad spend/ROAS
- Handle FBA logistics, replenishment planning, and IPI score management
- Own listing optimization and coordinate content production with marketing and creative teams
- Manage pricing strategy, including competitive repricing
- Manage marketplace P&L and track fees, ad spend, COGS, and net margin
- Report on revenue, conversion rate, ACOS/TACOS, BSR, and Buy Box percentage
- Identify and resolve profitability leaks
- Manage a small team of marketplace, content, and advertising specialists
- Collaborate with supply chain on inventory forecasting
- Work with finance on reconciliation and marketplace payouts
Requirements:
- Experienced professional
- Marketplace strategy and channel management expertise
- Amazon Seller Central / Vendor Central account management
- Experience with Amazon advertising, including Sponsored Products, Sponsored Brands, and Display
- Knowledge of FBA logistics, replenishment planning, and IPI score management
- Listing optimization across titles, bullets, descriptions, keywords, and images
- Marketplace pricing and competitive repricing
- Marketplace P&L management, including fees, ad spend, COGS, and net margin
- Ability to analyze revenue, conversion rate, ACOS/TACOS, BSR, and Buy Box percentage
- Team management experience
- Collaboration with supply chain and finance functions
Benefits:
- Support to help you grow
- Diverse and collaborative team
- Collaborative environment
- Opportunity to make an impact and grow your skills
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