Junior / Mid-level Social Media Analyst

Posted 4ds ago

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Job Description

Social Media Analyst for Macfor managing publications and community interactions while analyzing performance metrics. Engaging with the audience and monitoring trends in social media.

Responsibilities:

  • Generalist, strategic perspective to handle publishing, monitoring and community management (responding);
  • Plan, schedule and publish social media content while monitoring channel performance;
  • Continuously monitor major platforms for trends, emerging formats and relevant cultural conversations;
  • Identify real-time opportunities for activations and timely content;
  • Interact directly with the audience (responding), strengthening relationships and managing the community;
  • Conduct social listening focused on the brand, competitors and audience behavior;
  • Analyze metrics and KPIs, recommending improvements and continuous optimizations to digital strategies.

Requirements:

  • Heavy social media user with a keen awareness of trends;
  • Previous experience in managing and monitoring social networks;
  • Strong writing skills, excellent verbal communication and interpersonal abilities;
  • Dynamic, proactive and well-organized profile.

Benefits:

  • Collaborative environment for knowledge exchange and networking opportunities with partners and clients;
  • Potential access—depending on engagement or partner interest—to content, workshops and industry events organized or recommended by Macfor;
  • Recommendations for literature and recognized methodologies to improve service delivery;
  • Freedom to propose solutions, participate in strategic meetings and contribute suggestions across management, technology, growth and marketing;
  • Full autonomy in choosing methods and strategies to meet contracted deliverables;
  • Opportunity to develop new projects and grow.