Junior Performance Marketing Specialist
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Job Description
Jr. Performance Marketing Specialist growing FERASET’s AI-powered mobile apps through paid acquisition. Launching experiments across Meta, Google, TikTok, and emerging channels.
Responsibilities:
- Launch, scale, and optimize user acquisition campaigns across Meta, Google, TikTok, and other key channels
- Collaborate closely with marketing artists and product teams to develop and test creative assets
- Manage 3rd party relationships with Customer Success Managers
- Own campaign strategy, performance analysis, and continuous A/B testing
- Manage and allocate budgets effectively for maximum ROI
- Analyze funnel data using tools like Adjust and AppsFlyer to improve conversion and retention
- Discover new growth opportunities through channel and format experimentation
- Help define how we market AI-powered experiences to global audiences
- Decide budget allocation, creative testing priorities, and campaign optimization actions
- Serve as the main contact with Customer Success Managers at advertising platform partners
Requirements:
- Exposure to performance marketing, preferably in mobile apps or games
- Familiarity with channels like Meta, Google, TikTok, AppLovin
- Strong analytical skills; comfortable with spreadsheets and numbers
- Curiosity about what makes an ad creative work
- Proactive, self-directed, fast, focused, and responsive; comfortable with ownership from day one and working at a startup-style pace
- Excellent written and verbal English communication skills
- Interest in AI & mobile consumer products
Benefits:
- Competitive Compensation - We offer highly competitive salaries and real recognition for real work
- Commuting Support - Monthly transportation allowance for hybrid/office work
- Meal Compensation - Daily meal card for a healthy and satisfying lunch
- Private Health Insurance - Premium coverage to keep you safe
- Learning Budget - Yearly education support to level up your skills
- Career Acceleration - Learn faster than anywhere else, grow with the company
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