Manager, Digital Campaign Operations
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Job Description
Digital campaign manager coordinating Covenant House’s integrated fundraising and marketing campaigns. Driving donor engagement, acquisition, retention, and revenue growth for youth and young families.
Responsibilities:
- Coordinate and drive execution of Covenant House International’s digital fundraising and marketing campaigns
- Serve as central coordinator across internal teams and external agency partners
- Manage campaign planning, deployment, strategy alignment, budgets, timelines, and organizational priorities
- Manage daily operations and deployments of CHI’s digital footprint, including Asana management, content stewardship, and campaign lifecycle project management
- Contribute to annual strategies for expanding the constituent base and maximizing digital revenue and file growth
- Maintain revenue and expense budget trackers for digital programs
- Assist with segment-specific donor journeys and maintain donor journey documentation
- Help deploy responses to emergent fundraising opportunities and crises
- Research and propose innovative approaches and investments for testing
- Maintain an archive of pilot testing KPIs
- Assist in executing integrated marketing campaigns across relevant communication channels
- Serve as CHI project manager for all deployed digital campaigns
- Prioritize integrated cross-channel communication according to annual plans and budget constraints
- Coordinate with internal teams and vendor partners on donor and lead onboarding and conversion programs
- Report to the AVP, Integrated Marketing
Requirements:
- Minimum of three years of project management experience in the digital space
- Ideally, experience within a nonprofit organization focused on social impact
- Experience developing and implementing direct marketing activities
- Experience working directly on or collaborating regularly with face-to-face, telemarketing, direct mail, and digital channel programs
- Familiarity with fundraising principles and practices
- Knowledge of annual giving/direct mail, print production, telemarketing, digital marketing, joint allocation of funds, and basic analytical principles
- Ability to work with fundraising data, reporting, budgets, and forecasting
- Strong facilitation and collaboration skills
- Excellent oral and written communication skills
- Strong organizational skills and attention to detail
- Ability to work autonomously with accountability and as an effective team player
- Ability to develop and execute creative and effective solicitation strategies
- Excellent time management and prioritization skills
- Ability to travel once per year to New York City in early October
- Ability and willingness to travel to various site and office locations up to 10–15% of the time
Benefits:
- Equal employment opportunity
- Work environment free of discrimination and harassment
- Reasonable accommodations, including ASL interpreter, alternative interview format, or physical accessibility support
- Opportunities for staff to grow and thrive
- Annual in-person traditions in New York City
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