Marketing Intern
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Job Description
Marketing Intern promoting Enthuziastic's online education courses through social media, digital campaigns, and cold calling. Generating leads, supporting customer outreach, and tracking campaign performance.
Responsibilities:
- Assist in planning and executing digital marketing campaigns promoting Enthuziastic's courses and programs
- Create content for Instagram, Facebook, LinkedIn, and other relevant social media platforms
- Develop promotional posts, reels, captions, and marketing creatives using tools such as Canva
- Maintain a consistent social media posting schedule and content calendar
- Research competitors, market trends, and audience preferences
- Support promotion of online classes, workshops, masterclasses, and seasonal programs
- Identify and generate leads through online research, social media, directories, and other channels
- Make cold calls to prospective customers, parents, potential learners, and business contacts
- Explain company offerings and benefits to prospective customers
- Follow up with interested leads through calls, emails, or messages
- Maintain lead databases and update call, follow-up, and conversion statuses
- Schedule meetings or connect interested prospects with relevant team members
- Work toward assigned daily or weekly outreach and lead-generation targets
- Build and maintain professional relationships with prospective customers
- Conduct market research to identify new audiences and marketing opportunities
- Assist in developing outreach strategies to improve brand awareness and customer acquisition
- Explore collaboration and partnership opportunities
- Track campaign performance, engagement, leads, and conversions
- Coordinate with the internal team to execute marketing initiatives and achieve business goals
- Maintain daily and weekly reports of marketing activities, cold calls, follow-ups, and leads generated
- Complete assigned tasks within agreed timelines
- Share creative ideas to improve marketing effectiveness and customer engagement
- Participate in team meetings and provide updates on ongoing activities
Requirements:
- Freshers and students pursuing or having completed a degree in Marketing, Business Administration, Mass Communication, or a related field may apply
- Good communication skills and confidence speaking with prospective customers over the phone
- Interest in digital marketing, sales, social media, and lead generation
- Willingness to make cold calls and follow up with potential customers
- Basic knowledge of social media platforms and digital marketing concepts
- Ability to work independently, manage deadlines, and take ownership of assigned tasks
- Proactive attitude, willingness to learn, and target-oriented mindset
- Basic knowledge of Canva or graphic design tools preferred
- Familiarity with Instagram, Facebook, and LinkedIn preferred
- Basic understanding of digital marketing, SEO, and lead generation preferred
- Experience with cold calling, telemarketing, customer support, or sales is an advantage but not mandatory
- Basic knowledge of spreadsheets and lead management preferred
Benefits:
- Monthly stipend; amount depends on the candidate's skills and interview performance
- 3-month practical training and work experience
- Official internship completion certificate upon successful completion and fulfilment of assigned responsibilities
- Performance review based on communication, creativity, consistency, lead generation, cold-calling efforts, task completion, and achievement of assigned targets
- Potential permanent position after 3 months based on performance and company requirements
- Career growth in digital marketing, sales, customer acquisition, and marketing strategy
- Practical experience working with an online education platform
- Exposure to digital marketing and sales activities
- Opportunities to develop communication, marketing, and customer relationship skills
- Collaborative environment with opportunities to learn and grow
- Potential for long-term employment based on performance
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