Media Buyer, Paid Media Manager – Meta, TikTok
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Job Description
Paid Media Manager optimizing Meta and TikTok campaigns for RETITO’s e-commerce clients. Developing paid social strategies, analyzing performance, and identifying growth opportunities.
Responsibilities:
- Manage clients’ advertising accounts on Meta and TikTok
- Serve as the point of contact for all Paid Social-related questions
- Contribute to developing performance-driven strategies and defining relevant KPIs, including ROAS, CAC, CTR, and CPC
- Identify untapped growth opportunities through data analysis and communicate findings to other departments or client teams
- Develop workflows for the continuous production and testing of new creatives and marketing approaches with clients
- Pursue ongoing professional development and research and test new channels, formats, and approaches
- Progress toward a team leadership role in Paid Media over the medium term
Requirements:
- Several years of experience in media buying on Meta, TikTok, and other platforms
- Holistic understanding of online marketing from A to Z, including Paid Social, Paid Search, and other channels
- Experience managing advertising accounts with at least €50,000 in monthly ad spend
- Experience with tracking and data analysis, GA4, Looker Studio, Google Tag Manager, or alternative platforms
- Experience working with data feeds and product catalogs
- Excellent English language skills
Benefits:
- Above-average, performance-based compensation
- Maximum flexibility and location-independent work through an all-remote philosophy
- Numerous professional development opportunities, including events, trade shows, and online courses
- Regular team event opportunities, such as workations
- Optional co-working membership at Design Offices
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