Seasonal Social Media Content Creator Intern
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Job Description
Seasonal Social Media Content Creator supporting Crocs retail stores by creating engaging content. Ideal for someone loving social media, driving awareness and engagement into stores.
Responsibilities:
- Create short‑form social media content (photos and videos) using in‑store product to showcase styling, features, and brand moments
- Capture content in and around the retail store that highlights new arrivals, seasonal stories, promotions, and store experience
- Support content creation for platforms such as Instagram, TikTok, and other brand‑approved social channels
- Stay current on social media trends, formats, and best practices to ensure content feels relevant and engaging
- Partner with store leadership to align content with key product focuses, promotions, and traffic‑driving moments
- Assist with light editing of photos and videos using mobile tools and apps
- Ensure all content aligns with brand guidelines, tone, and visual standards
- Drive engagement across retail content to elevate impression and reach
- Represent the brand positively and professionally in all content creation activities
- Create and publish 5+ social content pieces per week (photo and video) using in‑store product
- Capture authentic in‑store content highlighting new arrivals, seasonal campaigns, promotions, and store experience
- Edit and post content for approved local/market social channels using brand‑approved tools
- Monitor content performance and identify high‑engagement trends and opportunities
- Partner with store leadership to align content with key product focuses and traffic‑driving moments
- Educate and collaborate with store teams to support consistent, on‑brand retail storytelling
- Be the social HUB for retail store teams for best practice and ways to drive performing content
Requirements:
- Passion for social media, content creation, and digital storytelling
- Comfort being on camera and/or directing others in content creation
- Preferably prior experience with social content amplification
- Strong understanding of social platforms and trends (especially short-form video)
- Creative eye for styling, composition, and storytelling
- Ability to work independently while collaborating with store leadership
- Reliable availability for 20–30 hours per week throughout the seasonal period
- Prior experience creating social content (personal or professional) preferred
- Retail, fashion, lifestyle, or brand experience is a plus
- Ability to climb and descend stairs and ladders carrying merchandise daily
- Ability to lift 30 pounds or more with assistance daily
- Must be 18 years old or older
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