Senior Ad Operations Specialist – Programmatic Buying
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Job Description
Senior Ad Operations Specialist managing digital media campaigns for local advertisers. Ensuring successful execution and optimization across multiple platforms with cross-functional collaboration.
Responsibilities:
- Own end-to-end setup, management, and optimization of digital ad campaigns across programmatic, social, and search platforms.
- Troubleshoot campaign delivery issues, pacing discrepancies, and pixel or tracking errors with minimal oversight.
- Partner with cross-functional teams—including Sales, Client Success, and Product—to ensure flawless campaign execution and client satisfaction.
- Analyze campaign data to identify trends, provide insights, and make optimization recommendations.
- Conduct thorough QA on campaign builds to ensure accuracy and compliance with specs.
- Support onboarding and peer training of junior team members, sharing best practices and process improvements.
- Identify workflow inefficiencies and propose solutions to improve operational speed and accuracy.
- Maintain accurate documentation of campaign processes, policies, and client requirements.
Requirements:
- Bachelor’s degree in Marketing, Business, or a related field.
- 3–5 years of hands-on experience in digital ad operations, media buying, or campaign management.
- Proficient in ad serving platforms, DSPs, and tracking systems (experience with multiple platforms preferred).
- Strong analytical and problem-solving skills; comfortable navigating data to drive decisions.
- Exceptional attention to detail, accuracy, and organizational discipline.
- Strong written and verbal communication skills; able to work effectively with internal teams and external partners.
- Self-starter who thrives in a fast-paced environment and takes ownership of results.
- Passionate about advertising technology and continuous learning in an evolving ecosystem.
Benefits:
- Health insurance
- Professional development opportunities
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