Senior Ad Operations Specialist – SEM
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Job Description
Senior Ad Operations Specialist managing and optimizing programmatic, social, and search campaigns for Madhive’s local-media advertising platform. Troubleshooting delivery issues and guiding junior team members.
Responsibilities:
- Own end-to-end setup, management, and optimization of digital ad campaigns across programmatic, social, and search platforms
- Troubleshoot campaign delivery issues, pacing discrepancies, and pixel or tracking errors
- Partner with Sales, Client Success, and Product to ensure flawless campaign execution and client satisfaction
- Analyze campaign data to identify trends, provide insights, and make optimization recommendations
- Conduct thorough QA on campaign builds for accuracy and compliance with specifications
- Support onboarding and peer training of junior team members
- Identify workflow inefficiencies and propose solutions to improve operational speed and accuracy
- Maintain accurate documentation of campaign processes, policies, and client requirements
Requirements:
- Bachelor’s degree in Marketing, Business, or a related field
- 3–5 years of hands-on experience in digital ad operations, media buying, or campaign management
- Proficiency in ad serving platforms, DSPs, and tracking systems
- Experience with multiple platforms preferred
- Strong analytical and problem-solving skills
- Exceptional attention to detail, accuracy, and organizational discipline
- Strong written and verbal communication skills
- Ability to work effectively with internal teams and external partners
- Self-starter who thrives in a fast-paced environment and takes ownership of results
- Passion for advertising technology and continuous learning
Benefits:
- Inclusive and collaborative workplace culture
- Diversity and inclusion commitment
- Continuous learning opportunities
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