Senior Brand Designer
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Job Description
Senior Brand Designer shaping AI-powered brand systems for Customer.io, a platform for automated email, push, in-app, and SMS messaging. Owning launches, campaigns, templates, and creative tooling.
Responsibilities:
- Own brand design execution for product launches, using AI-native workflows to take concepts to launch-ready assets in days
- Design website pages, templates, and components with the Senior Web Engineer
- Develop campaign assets for digital and out-of-home advertising
- Design branded materials for events and conferences, including signage, stage graphics, and collateral
- Build and maintain brand templates and libraries, including Figma libraries, prompt libraries, and custom tooling
- Own the AI creative stack by choosing tools, setting standards, and sharing learnings
- Enable teams through workshops, playbooks, and guardrails for on-brand AI-assisted work
- Translate Product Marketing and Demand Generation briefs into end-to-end creative concepts
- Partner with Product Design to align brand and product expression
- Mentor designers, provide critique, and raise the Design Craft bar
- Work with Brand Studio leadership and senior stakeholders on priorities, tradeoffs, and the business case for creative investment
Requirements:
- 7+ years of hands-on brand or visual design experience, ideally in-house at a B2B SaaS or tech company, with a record of senior-level ownership
- A portfolio showing brand systems, campaign work, product launch design, web and landing pages, event and out-of-home, and AI-assisted work with a clear account of the process
- Expert proficiency in Figma, including building and maintaining components and libraries within a brand system
- Fluency in Adobe Creative Suite
- Strong typography and layout instincts
- Track record of turning complex technical concepts into clear, compelling visuals
- Business acumen and ability to connect design decisions to company goals
- Ability to communicate fluently with executives
- Ability to manage up and lead without authority
- Experience setting expectations, surfacing risks early, and driving alignment across Marketing, Product, and Exec
- Mentorship experience coaching other designers and raising the craft bar
- Deep, hands-on experience with AI image and design tools
- Fluency across the AI creative stack, including image generation, LLMs, prompt design, and workflow automation
- Examples of workflows, templates, or tools built to help others create on brand
Benefits:
- 100% coverage of medical, dental, vision, mental health, and supplemental insurance premiums for you and your family
- 16 weeks paid parental leave
- Unlimited PTO
- Stipends for remote work and wellness
- Professional development budget
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