Senior Director, Community Ambassadors
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Job Description
Director of Community Ambassadors leading strategies at Pavilion to enhance member engagement and retention. Transforming ambassador enablement through strategic tools and incentives.
Responsibilities:
- Develop and execute strategies to activate Chapter Heads and Functional Group Leaders as effective ambassadors.
- Create toolkits, playbooks, and best practices that help them drive local engagement.
- Design incentives beyond current compensation to motivate increased member connection.
- Build a community of practice for peer learning across cities and functional groups.
- Manage all operational aspects including budget allocation, compensation calculations (% of membership ARR for Chapter Heads), reimbursements, and event logistics.
- Develop scalable systems that grow with our expanding network.
- Track performance metrics including event attendance, member introductions, channel engagement, and retention impact.
- Partner with ambassadors to create exceptional member experiences.
- Attend select chapter events to connect with members and support ambassadors.
- Train ambassadors on welcoming new members and facilitating meaningful connections.
- Collaborate with marketing and growth teams to leverage ambassadors for member acquisition and referral programs.
Requirements:
- 5-8 years managing community, ambassador/advocate programs, or field marketing with success leading distributed networks
- Strong operational skills: budget management, compensation structures, reimbursements, and scalable processes
- Marketing and/or business development acumen with strategic thinking about acquisition, engagement, and retention
- Exceptional interpersonal skills with natural ability to build relationships, inspire action, and represent the organization at events
- Data-driven mindset with ability to track metrics and make decisions based on insights
- Passion for delivering exceptional experiences and understanding what motivates paid community leaders
- Experience with community platforms (especially Slack) and event management tools preferred
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