Senior Director of Field and Partner Marketing
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Job Description
Sr. Director of Field & Partner Marketing driving global marketing strategies connecting MinIO to the market. Overseeing events and partnerships to accelerate revenue and pipeline generation.
Responsibilities:
- Define and own the global events roadmap — aligning content, programs, and experiences to company goals, product launches, and go-to-market plans.
- Lead cross-functional collaboration with executive, product, and marketing stakeholders to deliver high-impact keynotes, breakout sessions, and activations that drive audience acquisition and pipeline.
- Architect a global event brand framework, ensuring narrative consistency and production excellence across all owned and sponsored properties — including transforming event web experiences to maximize inbound registration and engagement.
- Create immersive experiences that extend beyond the main stage — tying in ancillary programming, networking activations, and pre/post-event engagement that deepen relationships and keep momentum alive.
- Work with the channel sales team to design and execute high-impact demand-generation programs and sales plays with key channel partners, with an initial focus on North America.
- Build and own individual marketing plans for ~15 select global channel partners — including target accounts, joint plays, quarterly milestones, and shared KPIs.
- Launch co-marketing motions that increase deal registrations: exclusive partner events, webinars, ABM campaigns, digital programs, and co-branded thought leadership.
- Collaborate with Product Marketing to build co-branded toolkits, sales playbooks, and partner-facing content that translates MinIO's technical value into partner-friendly messaging.
- Orchestrate joint marketing motions with strategic technology alliance partners — including NVIDIA, Databricks, F5, Starburst, and others — through co-sponsored events, solution showcases, joint content, and integrated campaigns that amplify reach across shared audiences.
- Develop and manage co-marketing plans with priority alliance partners, identifying shared customer segments and use cases to create joint demand-generation programs, reference architectures, and "better together" narratives that drive pipeline for both organizations.
- Develop and execute a global field marketing strategy across North America, EMEA, and Asia-Pacific that translates corporate campaigns into localized, account-based programs — executive dinners, technical workshops, roundtables, and roadshows — designed to accelerate mid- and late-funnel deals.
- Own the field marketing calendar, aligning event cadence to regional pipeline needs and sales segment priorities.
- Coordinate partner participation in MinIO-hosted and industry events, including co-sponsorship packages, joint solution demos, and ancillary activations.
- Collaborate with digital demand and ABM teams to develop compelling content and assets tailored for field and partner activities.
- Develop a strategic event plan with a focus on large federal agencies and defense/intelligence communities.
- Partner with organizations such as GovNavigator to execute targeted awareness and demand-generation campaigns that build MinIO's presence in the public-sector buying cycle.
- Marketing-sourced and marketing-influenced pipeline by program type
- Lead generation volume and conversion rates by channel and region
- Deal registration growth and partner-sourced revenue
- Pipeline velocity and deal-size expansion tied to field and partner programs
- Event ROI (cost per opportunity, audience acquisition, post-event engagement)
Requirements:
- 15+ years of B2B marketing experience with 10+ years leading event, partner, and/or field marketing within infrastructure, cloud, data, or storage software.
- A builder's mindset — you thrive in environments where programs don't yet exist and you need to create them from scratch. You are as comfortable in a spreadsheet as you are on a keynote stage.
- Proven channel partner expertise — a track record of working directly with partners and their marketing teams to execute joint demand-generation campaigns that deliver measurable pipeline.
- Analytical rigor — you lead with data, build dashboards, and use performance insights to continuously optimize programs and investment.
- Experience operating in a high-growth company.
Benefits:
- Health Care Plan (Medical, Dental & Vision)
- 401K with 3% Contribution
- Pre-IPO Stock Options
- At least 12 Public Holidays
- Flexible Time Off
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