Social Media Marketing Manager – Investor-Focused Real Estate
Employment Information
Report this job
Job expired or something wrong with this job?
Job Description
Social Media Marketing Manager responsible for engaging high-net-worth investors via social media campaigns for real estate opportunities. Develops strategies and executes marketing initiatives in a fully remote role.
Responsibilities:
- Manage daily engagement across Instagram, Facebook, YouTube, LinkedIn, Reddit, and Yelp
- Respond to comments and DMs
- Create and edit content
- Run paid and organic campaigns
- Monitor analytics to optimize results
- Work directly with the principal, operate independently, and prioritize high-impact activities that generate investor leads
- Respond to and initiate engagement with comments, DMs, and messages daily across all platforms
- Actively request Google and Yelp reviews to maintain a 4.8+ star rating
- Escalate and respond to negative or complex reviews with appropriate guidance
- Create, edit, and schedule weekly posts across platforms to highlight market insights, portfolio performance, and client success stories
- Produce 2+ Instagram Stories/Reels per week designed to attract investors
- Edit YouTube content, including property tours and construction updates, to align with investor-focused narratives
- Moderate and grow the r/NJRealEstateInvestors subreddit by curating relevant posts and fostering discussion
- Design and prepare monthly postcard mailers for marketing outreach
- Run paid and organic ad campaigns targeting accredited investors, 1031-exchange buyers, and high-net-worth individuals
- Support creation and execution of campaigns that convert social engagement into qualified investor leads
- Generate monthly analytics reports tracking impressions, engagement, lead generation, and deal outcomes
- Test creative variations and messaging to identify high-performing content
- Interpret engagement metrics to provide actionable recommendations for content and campaigns
Requirements:
- 2+ years managing social media for real estate, finance, or B2C brands
- Proven ability to turn engagement into leads independently
- Skilled in Canva, Adobe Suite (Photoshop/Premiere), CapCut, and Meta/Google Ads Manager
- Able to craft 60-second Reels that convert property visuals into investor-focused narratives
- Data-driven mindset: can analyze and explain engagement metrics beyond surface-level numbers
- Strong understanding of real estate investment principles (cap rates, cash-on-cash, 1031 exchanges) or rapid learning ability
- Operates with an ownership mindset: treats every lead and content piece as impacting business outcomes
- Comfortable working full-time, independently, and in a fast-moving remote environment
Benefits:
- Paid Time Off (PTO)
- HMO
- Fully Remote Work
Similar Jobs
Social Media Script Writer – Video Editor, Freelancer
WEBTOON seeks a Motion Designer & Content Creator to develop compelling visual stories. Collaborate with teams to create innovative social and digital content that resonates with audiences.
Social Media Specialist
Part-time Social Media Assistant for Protect Life Michigan, enhancing digital engagement and content creation for pro-life initiatives.
Senior Social Media Manager
Senior Social Media Manager at Level Access owning organic social strategy across multiple platforms. Defining brand presence and deepening engagement with content and community.
Manager, External Communications, Social Media
Manager of External Communications and Social Media at City of Hope, responsible for brand messaging and media relations. Collaborating across departments to enhance outreach initiatives and public relations.
Social Media Manager – Freelance
Social Media Manager creating and overseeing strategies for client brands across social platforms. Engaging in hands-on content creation, management, and performance analysis to drive results.
Content and Social Media Editor Intern
Content & Social Media Editor Intern filming and editing content for WorldWinner's social media. Engaging with gaming trends and managing performance data across platforms.
Video Editor, Social Media Content
Video Editor creating engaging social media content for a health-focused brand. Transforming raw footage into polished videos and optimizing for social media platforms.
Video Editor, Social Media Content
Video Editor creating high-performing social media content for a growing health brand. Transforming raw footage into engaging videos for platforms like Instagram, TikTok, and YouTube.
Social Media Advertising Strategist
Social Media Advertising Strategist leading paid social strategies for clients in the agency. Driving results with innovative LinkedIn campaigns and client collaboration.
Senior Social Media Advertising Strategist
Senior Social Media Strategist at Abe focused on managing and optimizing paid social advertising campaigns on platforms like LinkedIn. Leading client relationships and crafting strategic marketing approaches.
Senior Social Media Advertising Strategist
Senior Social Media Advertising Strategist managing client accounts and campaigns at Abe, a social media advertising agency. Leading strategy development and execution for growth-focused B2B digital marketing.
Social Media Manager
Social Media Manager enhancing brand's online presence through strategic content across social media platforms. Involved in community engagement and performance analytics to drive audience growth.
Social Media Consultant
Social Media Consultant providing content publishing and engagement support for Way Creative Studio. Collaborating with the content team to execute a digital strategy across social platforms.
Pflicht-Praktikum – Grafik-Design, Content Creation, Mediengestaltung
Design intern supporting the international rollout of 'World of NLP' magazine and multi-language social media content. Collaborating with teams on visual content and website design.
Social Media Specialist
Social Media Specialist creating engaging visual content and managing social media for a client-focused marketing firm. Supporting content development and marketing operations in a global context.
Social Media – Partnership Manager
Social Media & Partnership Manager overseeing social channels for two distinct brands in horticulture. Responsible for content creation, community engagement, and influencer partnerships in a remote setup.
Senior Social Media Executive
Senior Social Media Executive leading the development and execution of high-impact campaigns in a fast-paced agency. Responsible for content strategy, influencer management, and data-driven insights.
Social Media Marketing, VA
Social Media Marketing Manager building and executing campaigns for high-net-worth investors focused on real estate. Managing engagement and creating content across platforms to generate leads.
Social Media Manager
Social Media Manager developing digital content and engaging with audiences for health and wellness brand. Responsible for managing a dynamic online presence across major platforms.
Paid Social Media Buyer
Paid Social Media Buyer managing client campaigns across Meta for a startup ad agency. Executing optimizations and achieving growth and efficiency goals for clients.