Store Manager
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Job Description
Shopee Store Manager managing and growing the brand's Shopee channel by owning store operations and campaign execution. Focused on GMV growth, efficiency, and compliance with platform requirements.
Responsibilities:
- Manage day-to-day Shopee store operations, including product listings, pricing, promotions, and store hygiene
- Ensure accuracy of content, product information, and pricing
- Coordinate stock availability and campaign readiness with internal teams
- Plan and execute Shopee campaigns (e.g. Mega Campaigns, Brand Day, Flash Sales)
- Work with Shopee account managers on campaign participation, visibility, and platform support
- Manage Shopee promotional tools (vouchers, bundles, add-on deals, affiliates, live, etc.)
- Track store and campaign performance against GMV, traffic, conversion, and ROI targets
- Analyse performance data and identify improvement opportunities
- Prepare regular performance reports for internal stakeholders
- Manage and optimise Shopee Ads (Search, Discovery, Shop Ads)
- Monitor ad spend and ROAS to ensure efficient budget usage
- Work with marketing, supply chain, and finance teams to align campaigns, inventory, and budgets
- Support product launches and seasonal promotions on Shopee
Requirements:
- 3-5 years of experience managing Shopee marketplace
- Strong knowledge of Shopee backend, campaign mechanics, and ad tools
- Proven experience driving GMV growth and campaign execution
- Data-driven, with strong analytical and reporting skills
- Experience managing Shopee across multiple SEA markets (Preferred)
- Experience in FMCG, health, beauty, or consumer brands (Preferred)
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