Strategic SEO, Storytelling Writer
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Job Description
Writer creating high-quality, SEO-focused content that integrates insights through interviews. Collaborating with stakeholders to produce luxury brand articles that resonate with a sophisticated audience.
Responsibilities:
- Translate SEO keyword research and content strategy into compelling article topics
- Develop outlines and structure aligned with SEO goals and editorial voice
- Conduct interviews with community members (e.g., speakers, attendees, experts)
- Synthesize multiple contributor inputs into a single, cohesive narrative
- Ensure content reflects client’s community-first and idea-first positioning
- Integrate keywords naturally while maintaining a premium tone
- Collaborate on content workflows that may include co-authorship or contributed sections
- Maintain consistency across articles while adapting to different subject matter experts
- Ensure all content aligns with client’s brand standards and avoids overly promotional language
Requirements:
- Proven experience in SEO content writing and strategy execution
- Strong background in interview-based or thought leadership writing
- Ability to write for high-level, intellectually sophisticated audiences
- Experience working with content briefs, keyword reports, and search intent
- Exceptional storytelling and editorial judgment
- Ability to manage multiple contributors and perspectives in one piece
- Familiarity with luxury brands, media platforms, or mission-driven organizations
- Strong research and interviewing skills
- Ability to adapt tone to be inspirational, insightful, and non-salesy
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