Website and Brand Copywriter
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Job Description
Website copywriter supporting client’s brand messaging and site copy updates. Collaborating with developers to enhance user experience and engagement across the platform.
Responsibilities:
- Update and refine existing website copy to align with refreshed brand messaging and positioning
- Collaborate closely with the web developer to implement content updates efficiently and accurately
- Strengthen website messaging to improve user engagement, clarity, and conversion across key pages
- Maintain a consistent voice and tone throughout the website experience
- Uplevel existing content by improving structure, readability, and flow while preserving brand authenticity
- Partner with internal stakeholders to understand business goals, audience needs, and messaging priorities
- Support ongoing website content needs, including landing pages, UX copy, and promotional messaging as needed
- Ensure copy supports SEO best practices without sacrificing readability or user experience
Requirements:
- 3+ years of experience in website copywriting, content strategy, or conversion-focused digital writing
- Strong understanding of brand voice, messaging frameworks, and user-centered web copy
- Experience collaborating with designers, developers, or cross-functional digital teams
- Ability to efficiently revise and optimize existing content while maintaining consistency across pages
- Excellent editorial judgment, attention to detail, and organizational skills
- SEO knowledge and experience optimizing website copy for search visibility
- Comfortable working independently and incorporating feedback from multiple stakeholders
- Strong communication skills and ability to quickly understand nuanced brand positioning
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