ABM Content Strategist – Multiple Locations, Europe
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Job Description
ABM Content Strategist developing executive-ready content for high-impact ABM programs. Collaborating in strategic communications across global accounts in a dynamic environment.
Responsibilities:
- Translate complex transformation themes into compelling, executive-ready messaging frameworks and ABM content that resonates with multi-stakeholder audiences in enterprise accounts
- Develop account-specific POVs and transformation narratives for ABM programs
- Build executive-level messaging frameworks aligned to strategic priorities and ensure narrative consistency across initiatives
- Translate product marketing messaging into account-relevant storylines and value narratives for modernization programs
- Create executive assets such as briefing documents, talking points, vision deck storylines, value frameworks, and C-level materials
- Support messaging for executive events, briefings, and high-touch engagements (incl. video scripts and high-impact storylines)
- Enable scaled ABM by adapting modular narrative "spines", applying light personalization, and safeguarding messaging integrity within templates/toolkits
- Collaborate with (and steer) agencies: brief on narrative intent, review deliverables for strategic alignment, and act as QA gatekeeper for messaging coherence and storytelling quality
Requirements:
- 8+ years in strategic communications, content strategy, or narrative development
- Willingness to continuously build knowledge of the Solution Area, products, value propositions, and target audiences
- Deep understanding of reference types (wins, sales reference, stories) and their prioritization and activation across channels
- Strong leadership and executive presence, with the ability to manage diverging stakeholder requests
- Confidence in engaging with customers to uncover and interpret business challenges for compelling reference content
- Proven ability to work in a global, virtual team with multiple stakeholders
- Excellent verbal and written communication skills in English (C1)
Benefits:
- Opportunities for personal and professional growth
- Prime location, with a park and the ocean just moments away
- A creative, dynamic work environment that fosters innovation
- Charming restaurants nearby, perfect for relaxing breaks
- An inclusive, friendly team that makes you feel welcome
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