Content Lead
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Job Description
Content & Narrative Lead shaping Trulioo’s story as a global digital identity verification platform. Building editorial, research, multimedia, brand, and AI-enabled content systems.
Responsibilities:
- Build and own Trulioo’s narrative across PR, thought leadership, and editorial content
- Develop category language around continuous intelligence, verified risk, defensible decisioning, and a system of trust
- Own the website as a narrative surface and communicate Trulioo’s value clearly
- Turn company data on fraud patterns, identity risk, and verification trends into original research and benchmark reports
- Develop a cohesive video and multimedia approach
- Build working systems for brand voice, tone, messaging, and AI-tool consistency
- Create feedback loops to measure content impact, AI-search visibility, and audience persuasion
- Manage agency partners and hire, ramp, and direct a lean editorial team
- Write and edit high-impact content personally
- Prepare executives and internal spokespeople for press and narrative-sensitive moments
- Partner with the risk team on regulations, perspectives, and market analysis
- Collaborate with product and product marketing so launches carry the narrative forward
- Leverage AI and emerging technologies to improve productivity, decision-making, and work processes
Requirements:
- Experience building an editorial voice from close to nothing
- Experience building workflow-enabling AI agents
- Experience judging where AI helps content and where it diminishes brand quality
- Ability to ship work quickly and refine it publicly
- Preference for building a small, high-leverage team
- Familiarity with regulatory, fintech, or compliance trade coverage
- Ability to build systems rather than rely on established playbooks
- Ability to write and edit high-impact work personally
- Nice to have: experience building a named publication, newsletter, content channel, or internal platform with an audience
- Nice to have: background in fintech, identity, cybersecurity, or another regulated B2B category
- Nice to have: PR or brand agency experience
- Must submit a human-crafted cover letter
- Must be legally eligible to work in the USA
- Role is preferably based in the Colorado area or open to relocating, with remote consideration for the right candidate
Benefits:
- Health coverage
- Dental coverage
- Vision coverage
- Retirement plans with company match
- Paid time off
- Parental leave
- Annual education & training stipend equivalent to $1,000 in local currency
- Flexible hybrid working environment
- Weekly lunches
- Quality coffee
- Regular social events
- Parent rooms at many locations
- On-site gyms at many locations
- Comfortable lounges
- Adaptable workstations
- Wellness workshops and events
- Complimentary Headspace subscription
- Employee Resource Groups
- Trust, autonomy and freedom to cultivate professional and personal growth
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