Content Management Analyst
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Job Description
Content Management Analyst at Leader Entertainment optimizing digital strategies for children's brands. Managing content distribution and performance analysis on platforms like YouTube and Spotify.
Responsibilities:
- Coordinar, optimizar y ejecutar la estrategia de distribución y publicación de los contenidos digitales de la compañía en plataformas digitales
- Gestionar de punta a punta el ciclo de vida del contenido digital: recepción, seguimiento, carga, registros, publicación, programación, control de calidad y actualización de catálogos
- Supervisar la integridad técnica y visual de los materiales audiovisuales antes y después de su publicación
- Participar en la definición e implementación de estrategias de publicación, optimización de contenidos y posicionamiento en plataformas
- Relevar insights y tendencias de plataformas, proponiendo acciones para capitalizar oportunidades o corregir desvíos
- Colaborar con equipos creativos, técnicos y comerciales en la planificación editorial, lanzamientos, campañas y acciones especiales
- Documentar y optimizar procesos de publicación, flujos de trabajo y bases de datos de contenido para mejorar la eficiencia operativa
Requirements:
- Experiencia de 1 a 3 años en roles vinculados a gestión de contenidos digitales, medios digitales o marketing digital
- Experiencia o interés en la industria del entretenimiento, contenidos digitales o producción audiovisual
- Conocimiento del ecosistema de plataformas digitales: YouTube, Spotify, Instagram, TikTok y OTT
- Experiencia utilizando herramientas como YouTube Studio, Meta Suite, TikTok Studio o plataformas similares de gestión de contenidos
- Conocimientos en herramientas de análisis como YouTube Analytics, Google Analytics o similares
- Manejo de Excel o Google Sheets (nivel intermedio) para gestión de bases de datos y análisis
- Conocimientos básicos de herramientas de edición como Adobe Premiere o Photoshop (deseable)
- Nivel de inglés intermedio o avanzado
Benefits:
- Oportunidades de crecimiento y desarrollo profesional
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