Creative Strategist
Employment Information
Report this job
Job expired or something wrong with this job?
Job Description
Creative Strategist developing direct-response ad concepts, scripts, and testing strategies for scaling DTC and eCommerce brands. Translating customer research and performance data into growth-driving paid social campaigns.
Responsibilities:
- Develop creative strategies, ad concepts, hooks, angles, and messaging for paid social campaigns
- Conduct customer, competitor, and market research to uncover creative opportunities
- Identify customer pain points, desires, objections, and buying motivations
- Develop creative briefs and scripts for UGC creators, copywriters, video editors, and designers
- Analyze ad performance and identify opportunities for creative testing and iteration
- Partner with media buyers and creative teams to improve campaign performance
- Develop and test creative concepts across Meta, TikTok, YouTube, and other paid media channels
- Stay current with advertising trends, consumer behavior, platform updates, and emerging creative formats
Requirements:
- Experience in creative strategy, direct-response marketing, DTC, eCommerce, SaaS, lead generation, or performance marketing
- Strong understanding of paid social advertising, particularly Meta, TikTok, and/or YouTube
- Proven ability to develop compelling hooks, angles, ad concepts, and messaging
- Strong copywriting, research, and communication skills
- Understanding of customer psychology and direct-response principles
- Ability to use creative performance data to inform testing and strategy
- Comfortable collaborating with founders and cross-functional marketing teams
- Able to work independently in a remote, fast-paced, async environment
- Strong ownership, attention to detail, and ability to execute without constant supervision
Benefits:
- Remote & flexible opportunities
- Compensation, schedule, and benefits vary depending on the client and opportunity
Similar Jobs
Junior Creative Strategist
Junior Creative Strategist developing paid social concepts for inBeat Agency’s global brand clients. Researching trends, writing creative briefs, and applying performance insights to ad concepts.
Creative Strategist, Direct Response Copywriter
Freelance Creative Strategist driving Meta performance creative for Purefemm’s menopause supplement brand. Developing winning concepts, scripts, and iterations for its US market launch.
Creative Strategist – Performance Studio
Creative Strategist connecting paid-media data, audience intelligence, and creative strategy at Superside. Building testing frameworks and performance capabilities for its new Performance Business Unit.
Senior Creative Strategist
Creative Strategist scaling paid-social creative and profitable Meta spend for SMT Group’s international paint-by-numbers eCommerce brands. Building the creative function from scratch.
Ad Creative Strategist – Freelance
Freelance ad creative strategist developing data-driven social media concepts for Paintgun, a creative marketing agency. Testing creatives, analyzing performance, and optimizing ads for engagement and conversion.
Creative Strategist – Brand Manager
Creative Strategist driving social sales for Dr. Paws’ dog and cat supplements in Malaysia. Developing campaigns, storytelling, creator partnerships, and data-led creative testing.
Creative Strategist, Google Ads
Creative Strategist für Google- und YouTube-Ads einer europäischen D2C-Marketingagentur. Entwicklung, Analyse und Skalierung datenbasierter Creatives für internationale D2C-Brands.
Senior Creative Strategist – m/f/d
Senior Creative Strategist writing and testing VSL and UGC-style ads for AlphaPet’s online pet-food brands. Driving Meta and YouTube creative performance through hooks, iteration, and analysis.
Head of Creative Performance – DTC Beauty & Wellness
Head of Creative Performance driving paid social growth for a DTC wellness brand. Turning customer insights and ad data into scalable concepts for Meta and TikTok.
Performance Creative Strategist
Performance Creative Strategist developing high-converting Meta ads for a U.S. home-services consumer brand. Owning concepts, scripts, editor feedback, and performance analysis.
Freelance Creative Lead / Senior Creative
Freelance Creative Social Lead shaping high-performing social content for Beautiful Destinations, a global travel marketing company. Directing creators, developing creative playbooks, and leading client project sign-offs.
Creative Strategist
Creative Strategist shaping paid social strategy and messaging for Everything Bagel’s wellness, beauty, CPG, and education brands. Translating performance data into high-converting creative direction across Meta and TikTok.
Creative Strategist, Paid Ads
Creative Strategist developing and testing paid social ads for a U.S. DTC eCommerce performance marketing agency. Turning campaign insights into scalable creative direction across Meta and TikTok.
Creative Strategist
Creative Strategist helping Odyssey, a growth agency for 7–9-figure consumer companies, develop high-performing paid social and UGC ads. Analyzing creative performance, leading client strategy, and building cross-channel creative roadmaps.
Head of Creative Production
Head of Creative Production scaling high-performing ad creative for Right Hook Digital, a performance growth team serving eCommerce and DTC brands. Leading Visual Creators, production systems and cross-functional execution across SEA and LATAM.
Media Buyer, Creative Strategist
Media buyer and creative strategist owning Meta growth for DTC and eCommerce brands. Researching, directing creative, building landing pages, and managing client performance end to end.
Media Buyer, Creative Strategist
Media buyer and creative strategist owning DTC growth accounts for performance marketing agency Sweat Pants Agency. Managing Meta campaigns, creative testing, landing pages, client relationships, and new-customer economics.
Media Buyer – Creative Strategist
Remote Media Buyer / Creative Strategist scaling DTC and ecommerce brands through Meta and TikTok advertising. Building creative testing roadmaps, managing large ad budgets, and diagnosing full-funnel performance.
Media Buyer, Creative Strategist
Media buyer and creative strategist owning Meta advertising for DTC and eCommerce brands. Building creative, landing pages, and conversion strategies while managing client relationships and account performance.
Creative Strategist – Health & Wellness E-commerce
Creative Strategist developing paid social concepts for a women’s health and wellness DTC e-commerce brand. Turning customer insights and performance data into subscription-growth advertising across Meta and TikTok.