Growth Creative Strategist

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Job Description

Creative Strategist developing performance ads for Reach Digital’s eCommerce and digital product clients. Researching angles, writing hooks, and guiding creative testing with brand partners.

Responsibilities:

  • Analyze performance, brainstorm ad angles and hook variations, and write new briefs weekly for the editing team
  • Own creative strategy for brand partners, including maintaining a strategy document tracking angles, performance, and next tests
  • Monitor platform trends, winning ad formats, and policy changes
  • Translate trends and policy changes into testable concepts for accounts
  • Manage creative strategy for 3–5 brand partners simultaneously
  • Work directly with brand partners, growth teams, design teams, and editors
  • Build new winning ads through deep creative work for brand partners

Requirements:

  • 2+ years of digital marketing experience
  • Understanding of paid media and content that converts
  • Ability to brainstorm ad angles and concepts and bring them to life
  • Detail-oriented and organized
  • Ability to manage multiple projects simultaneously
  • Willingness to learn and improve through giving and receiving feedback
  • Comfortable communicating learnings with team members and clients
  • Passion for creative strategy and staying current on effective approaches
  • Ability to work US hours
  • Availability for calls typically held between 12pm–6pm EST on weekdays

Benefits:

  • Regular creative reviews, direct feedback, and room to grow into senior roles
  • Weekly team check-ins, creative reviews and training sessions
  • Generous PTO and benefits policy
  • Fully remote role
  • Competitive compensation in USD
  • Paid take-home assignment