Director
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Job Description
Shopify Platform & Web Lead owning architecture, development, SEO, analytics, and integrations for Valerie’s multi-brand ecommerce platforms in India. Leading engineers and AI-assisted digital optimization.
Responsibilities:
- Own the technical architecture and ongoing optimisation of all ecommerce and web platforms across Valerie brands
- Lead Shopify development while supporting other web platforms, CMS solutions and landing page technologies
- Manage website infrastructure, hosting, domains, CDN and deployment processes
- Ensure platform scalability, reliability and security
- Maintain platform documentation, development standards and governance
- Build scalable frontend and backend solutions using Shopify, Liquid, JavaScript/TypeScript, React, Next.js, and modern development frameworks
- Develop and maintain integrations with third-party platforms, APIs, payment gateways, and business systems
- Own technical SEO, website performance, and Core Web Vitals across all ecommerce platforms
- Lead technical audits, migrations, and platform improvements
- Monitor website health, uptime and platform reliability
- Implement structured data, accessibility (WCAG) and technical best practices
- Develop and maintain integrations between Shopify, CRM, ERP, payment gateways, and third-party applications
- Support API integrations and middleware solutions
- Improve platform automation and operational efficiency
- Own website analytics implementation including GA4, GTM and ecommerce tracking
- Improve website conversion through CRO and experimentation
- Build scalable tracking frameworks across all digital properties
- Act as the technical lead for Platform, Web and Ecommerce Engineering
- Translate business requirements into scalable technical solutions
- Mentor developers and lead code reviews, architecture discussions, and technical problem-solving
- Evaluate emerging web technologies and platform improvements
- Drive automation across web development and platform operations
- Champion AI-assisted development
- Recommend improvements in website architecture, performance, and developer productivity
- Work with the Product team to identify AI opportunities in website development, ecommerce operations, content delivery, testing, analytics and customer experience
Requirements:
- 8–10 years of experience in Shopify and ecommerce development
- Strong full-stack development experience with Shopify, Liquid, JavaScript/TypeScript, React/Next.js, HTML, CSS, and APIs
- Proven experience leading Shopify builds, customizations, and migrations
- Strong understanding of technical SEO, Core Web Vitals, and website performance optimization
- Experience with GA4, GTM, and ecommerce tracking implementation
- Proficiency with Git, code reviews, and modern development workflows
- Strong problem-solving skills with the ability to independently own technical decisions
- Excellent communication skills and ability to work with technical and non-technical stakeholders
- Experience managing multiple web platforms and CMS solutions
- Strong understanding of website architecture, hosting, DNS and CDN technologies
- Strong understanding of REST APIs and platform integrations
- Experience implementing CRO and experimentation tools
- Experience managing Cloudflare, Vercel, Netlify or similar infrastructure
- Understanding of web security best practices
- Familiarity with accessibility (WCAG) standards
- Experience supporting multiple brands and websites simultaneously
- Experience with WordPress, Webflow or other CMS platforms is a plus
Benefits:
- Competitive compensation
- Tools needed to do your best work
- Opportunities to grow as Valerie grows
- Meaningful work with visible impact
- High ownership from day one
- Collaboration with experienced founders, operators, and specialists
- Inclusive workplace where people from different backgrounds, experiences, and perspectives can thrive
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