Global Product Marketing Manager – Video
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Job Description
Product Marketing Manager owning Silent Sentinel camera marketing for Motorola Solutions. Developing messaging, launches, and sales enablement for Canadian federal government and defense customers.
Responsibilities:
- Own the Silent Sentinel camera offering and support video security product marketing for Federal Government and Defense sectors
- Partner with Product Management as the voice of the customer
- Work with Public Safety & Government Marketing partners and Sales to understand customer needs
- Craft messaging and positioning that demonstrates solution value and market differentiation
- Conduct market research, customer interviews, segmentation analysis, competitor research, and market research
- Own product and feature launches, including target audience identification and launch content creation
- Create web pages, social media content, collateral, presentations, and other launch materials
- Help create and execute go-to-market campaign strategies to drive product awareness, adoption, and pipeline
- Develop internal and external content to enable Sales to position solutions effectively in-market
Requirements:
- 5 years of experience in Product Marketing or similar field, preferably in B2B
- Degree concentration in marketing, business, or related field
- Experience working with combined hardware and software solutions is a plus
- Prior experience in the physical security space is a plus
- Bachelor's Degree AND 5+ years of experience in Product Marketing or similar field OR 7+ years of experience in Product Marketing
- Legal authorization to work in Canada indefinitely is required
- Employer work permit sponsorship is not available; permanent residents or citizens only
- Ability to create clear, concise, value-focused messages from complex products or features
- Excellent communication skills spanning writing, speaking, and presenting
- Ability to work cross-functionally and build relationships across teams
- Ability to creatively problem solve, prioritize, adapt, and complete projects
Benefits:
- Referral Payment Plan
- Equal Opportunity Employer
- Inclusive and accessible recruiting experience
- Reasonable accommodations during the hiring process
- Under 25% travel
- No relocation provided
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