Growth Lead
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Job Description
Growth Lead architecting and owning full-funnel growth system across web and mobile at Promova. Focus on data-driven experimentation velocity, funnel conversion, and cross-functional collaboration for business impact.
Responsibilities:
- Architect and own the full-funnel growth system across web and mobile
- Connect CRO, ASO, lifecycle, and organic growth into a predictable data-driven machine
- Own experimentation velocity: quality and speed of learning
- Manage funnel conversion as revenue streams
- Achieve ROMI-positive scaling
- Establish a single source of truth for consistent data measurement
- Collaborate with Product and Engineering on monetization, onboarding, and paywall iteration.
Requirements:
- 2+ years in growth product management/product marketing management/product-led marketing
- Proven experimentation track record
- Strong analytics chops — funnels/journeys, cohorts, incrementality
- Experience scaling B2C subscription products (web and/or mobile)
- Cross-functional leadership with measurable outcomes
- Proven leadership in growth product management/conversion rate optimization
- Background in EdTech, language learning, or content-heavy subscriptions is a plus
- Experience building an experimentation program from fragmented processes
- Hands-on AI or automation experience in growth workflows
Benefits:
- Impact: Help shape Promova’s culture for a global, growing team.
- Freedom: Hybrid setup, flexible schedule, and real ownership.
- Growth: Continuous learning, conferences, mentorship, and English classes.
- Wellbeing: 20 paid vacation days, mental health support, and insurance.
- Community: You’ll create events and traditions that people will remember.
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